Freelance Senior Brand Manager

3 weeks ago


New York, United States WorkGenius Group Full time

Freelance Senior Brand Manager Title: Freelance Senior Brand ManagerIndustry: Beauty & CosmeticsLocation: New York, NYDuration: 6 months, temp-to-perm potentialBase pay range: $55.00/hr – $55.00/hrHourly rate: Commensurate with experience and is an estimated range provided by WorkGenius. Responsibilities Partner with the Senior Marketing Director to develop and execute omni marketing programs. Build strategies to increase market share and enhance in-store consumer experience. Conduct brand and market analysis to inform strategic decisions. Regionalize global brand strategy for the NA market and set brand calendar focus. Evaluate and analyze brand performance to drive promotional decisions and growth. Requirements 5+ years of beauty marketing experience, including 4+ years in color makeup. Bachelor’s degree in Marketing, Business, or related field. Experience with licensed brands preferred; strong brand stewardship. Highly analytical with strong Excel skills and commercial acumen. Detail-oriented and able to manage multiple projects in a fast-paced environment. Skills Brand Management Marketing Strategy Consumer Experience Market Analysis Budget Planning Sales Growth Competitive Intelligence Product Development P&L Management Cross-Functional Collaboration Seniority Level Mid-Senior level Employment Type Contract Job Function Marketing and Sales Industries Beauty & Cosmetics; Technology, Information and Internet #J-18808-Ljbffr



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