MRCT Program Director, Strategic Communications and Marketing

1 week ago


Boston, United States Massachusetts General Hospital Full time

Job Summary The MRCT Center is an applied research and policy center focused on improving the design, conduct, and oversight of multi‑regional clinical trials, with a particular focus on trials sited in or involving the developing world. Our efforts have led to improved clinical research practices, greater transparency, and enhanced safety for research participants. We serve as an independent convening group that brings together multidisciplinary teams and stakeholders from industry, academia, advocacy groups, nonprofits, and regulatory agencies to address critical issues in clinical trial conduct and oversight. The MRCT Center has ongoing programs on Diversity, Inclusion and Equity in Clinical Research; Health Literacy; Promoting Global Clinical Research in Children; and Capacity Building for global regulators, ethics committees, and study teams. (The Center resides within the Division of Global Health Equity (DGHE), which fosters training, research, and service to reduce disparities in disease burden and improve treatment outcomes at home and abroad.) As Director of Strategic Communications and Marketing, you will be a key partner to MRCT Center leadership, working closely to advance the Center’s mission, enhance sponsor stewardship, and support strategic initiatives. You will lead the communications team, manage core platforms (Salesforce CRM, Marketing Cloud, LMS), and facilitate media relations with Mass General Brigham and Brigham and Women’s Hospital External Communications teams. Key Responsibilities Strategic Leadership Collaborate with MRCT Center leadership on strategic initiatives, sponsor stewardship, and long‑term communication objectives. Partner across all projects to optimize communications strategies and deliverables, ensuring alignment with the Center’s goals and stakeholder needs. Lead the development and execution of a comprehensive, integrated strategic communications plan to advance the Center’s mission globally and align with MGB strategies. Communications Team Leadership and Collaboration Oversee and mentor the Instructional Designer(s) and Event/Program Coordinator to ensure high‑quality deliverables that reflect the MRCT Center’s priorities and values. Foster a collaborative and innovative environment with programmatic teams to emphasize cross‑functional coordination and development of deliverables. Collaborate and guide programmatic teams to create content and deliverables that resonate with diverse, multi‑stakeholder audiences, including MGB. Sponsor Stewardship Partner with leadership to develop targeted strategies to engage new sponsors and stakeholders. With leadership, develop strategies to manage sponsor relationships, ensuring clear and effective communication of the MRCT Center’s value and impact. Website and Digital Presence Oversee the management, design, and content of the MRCT Center’s website to ensure alignment with strategic goals, accessibility standards, and global audience needs. Use analytics to optimize web content, improve engagement, and enhance the user experience. Ensure the website serves as a key resource for stakeholders across clinical research sectors. Salesforce CRM and Marketing Cloud Oversight Manage and optimize Salesforce CRM to streamline stakeholder engagement and improve data‑driven communication strategies. Oversee Marketing Cloud to create targeted campaigns, track engagement, and deliver personalized messaging across channels. Align CRM and marketing technologies with the Center’s broader goals and communication needs. Learning Management Systems (LMS) Oversight Identify, deploy, and manage a center‑wide LMS platform to deliver effective and engaging learning experiences for capacity‑building initiatives. Collaborate with internal and external teams to design interactive, user‑centered capacity‑building learning modules. Ensure LMS content aligns with the MRCT Center’s educational objectives and stakeholder needs. Media Relations and External Partnerships Facilitate media relations efforts, including collaboration with MGB and BWH External Communications and Public Relations teams. Build and maintain relationships with key media outlets to secure coverage and amplify the MRCT Center’s work. Develop and manage media campaigns and strategic communications to enhance the Center’s visibility and influence. Content Development and Campaigns Lead the creation of high‑quality print and digital assets, ensuring all content reflects strategic messaging. Oversee the design and execution of multi‑channel campaigns that promote the MRCT Center’s initiatives and impact. Use data‑driven insights to continuously improve content strategies and audience engagement. Global Audience Engagement Tailor communication strategies to resonate with diverse, multi‑stakeholder audiences, addressing cultural and accessibility needs. Foster partnerships to expand the MRCT Center’s reach and strengthen its global impact. Budget and Resource Management Manage the communications and marketing budget, ensuring efficient allocation of resources to support strategic objectives. Identify and implement innovative tools and platforms to enhance communication and training efforts. Qualifications Education bachelor’s degree in a related field of study (experience may be considered in lieu of a degree). Experience 8–10+ years of marketing experience with a proven track record of success, including strategic communications and marketing. 7–10 years of leadership experience in strategic communications, marketing, or related fields. Proven expertise in managing websites, LMS platforms, Salesforce CRM, Marketing Cloud, and global campaigns. Experience supervising a multidisciplinary team, including instructional designers, graphic designers, and event managers. Strong track record of collaborating with leadership on strategic initiatives and sponsor stewardship. Deep understanding of instructional design, capacity‑building learning modules, and multi‑stakeholder clinical research. Strong analytical skills, with the ability to interpret data and develop actionable insights. Excellent written and verbal communication skills, with the ability to effectively present information and respond to questions from managers, clients, customers, and the general public. Ability to work independently and within a team, with strong organizational and project management skills. Additional Job Details Remote: Remote Work Location: 20 Shattuck Street Scheduled Weekly Hours: 40 Employee Type: Regular Work Shift: Day (United States of America) Pay Range: $97,510.40 – $141,804.00 Annual Grade: 8 Title: Director of Strategic Communications and Marketing (MRCT Center, Mass General Brigham) EEO Statement Mass General Brigham Incorporated is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, national origin, sex, age, gender identity, disability, sexual orientation, military service, genetic information, and/or other status protected under law. We will ensure that all individuals with a disability are provided a reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran’s Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact Human Resources at (857)‑282‑7642. #J-18808-Ljbffr



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