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Director, Content Strategy
2 months ago
Job Summary
Reporting to the Executive Director for Content Strategy and Operations, this experienced Director will have broad responsibility to lead monetization of the Xumo Superstore, launch new content, and ensure operational readiness of apps for new operators and devices. Success in this role will be achieved through collaborating with internal cross-functional groups, such as Business Development, Content Acquisition, Technology & Product, Legal, Video Services & Editorial, and other executive teams to create a vibrant and profitable content ecosystem. We are seeking an excellent communicator who can develop and defend strategy, effectively leverage data, create financial models, and understand the competitive landscape. The ideal candidate is strategic, forward thinking, and capable of successfully collaborating across a large matrixed organization. Deep entertainment industry knowledge and a passion for excellent platform experiences is essential.Job Description
Core Responsibilities
- Manage on platform Superstore merchandizing, including offers and free trials, to advance critical Xumo business goals. Coordinate implementation of offer and discount campaigns with business and deal teams.
- Track revenue and subscriber data associated with Superstore; propose enhancements based on results. Design A/B tests to optimize performance. Create revenue and cost projections as needed.
- Propose new editorial product features to drive upsell and retention; including those related to ungates and “Free this Week” program for Xumo Manage associated business requirements
- Build roadmap of content targets in partnership with Business Development, Content Acquisition, Xumo business and operator partners, and technology and product organization.
- Proactively pitch new content partners on platform opportunity and respond to incoming requests.
- Coordinate with editorial and partnerships teams to ensure an excellent partner onboarding experience that incentivizes app partners to deepen their investment in our platform.
- Ensure readiness of content for new device launches and operator expansions.
- Maintain roadmap of metadata, continue watching, and other integration priorities.
- Deliver best-in-class execution and platform experiences.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
- Other duties and responsibilities as assigned.
Minimum Requirements
- Bachelor’s degree required; Master’s degree preferred but not required.
- Previous experience working on video and/or streaming products is highly desirable; product management background a plus.
- Experience drawing insights from data analytics and reporting; strong financial acumen to develop financial models, project impacts of new capabilities and strategic decisions, and assess results.
- Advanced communication skills to paint the bigger picture for all our partners and stakeholders across the company, evangelizing the importance of new opportunities, and driving initiatives from inception, through development, go-to-market readiness, and deployment.
- Strong ability to build and maintain effective working relationships with external partners.
- Passion for understanding content ecosystem and consumer content interests.
- Capacity to drive results in a highly matrixed organization with the passion and energy to advocate for change.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game–changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
10 Years +
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