Chief Marketing Officer

2 weeks ago

Cincinnati, United States CLevelCrossing Full time

CURRENT UC EMPLOYEES MUST APPLY INTERNALLY VIA SUCCESSFACTORS > ****


Founded in 1819, **MEMBERS ONLY**SIGN UP NOW*** ranks among the nation's best urban public research universities. Home to more than 47,000 students, 10,500 faculty and staff and 330,000 alumni, UC combines a Top 35 research university with a physical setting The New York Times calls the most ambitious campus design program in the country.


With the launch of Next Lives Here, the Cincinnati Innovation District, a $100 million JobsOhio investment, eight straight years of record enrollment, worldwide leadership in cooperative education, a dynamic academic health center and entry into the Big 12 athletic conference, UC's momentum has never been stronger. UC's annual budget tops $1.6 billion and its endowment totals $1.9 billion.


JOB OVERVIEW

The Chief Marketing Officer (CMO) leads strategic communications and enterprise-wide marketing at **MEMBERS ONLY**SIGN UP NOW***. Reporting to the Executive Vice President, the CMO leads the Department of Communications + Marketing. Collaborating with partners and affiliates, the CMO advances the University's reputation and reach across multiple platforms.


RESPONSIBILITIES

Core responsibilities for the CMO include:

  1. Oversee the University's brand identity and messaging architecture, ensuring clarity, alignment and activation.
  2. Further develop the marketing behind Next Lives Here, the University's enterprise-wide strategic direction.
  3. Lead the University's digital engagement strategies, including social media, web design and development, content management, digital advertising and analytics.
  4. Direct the University's communications strategies, including media relations, national placements, campus news and crisis communications.
  5. Lead the University's creative and brand services, including design, photography, videography and visual expression.
  6. Partner with Enrollment Management to continuously improve student recruitment and experience strategies.
  7. Partner with the deans and senior leaders to align and advance division-level communications and marketing.
  8. Ensure institutional messaging reflects and advances the University's enduring commitment to diversity, equity and inclusion.
  9. Lead and advance the financial position of the Department via creative budget strategies as well as the optimization of resources.
  10. Maintain a visible presence on campus to lead the Department and promote the University's agenda.

PERFORMANCE

Core performance expectations for the CMO include:

  1. Advance the University's mission, vision and values.
  2. Recruit, retain and inspire a diverse, creative and highly motivated team to lead the University into a new era of innovation, inclusion and impact.
  3. Create a culture preoccupied with clarity—of thought, writing, expression, design and implementation. Seek to pull attention rather than push content.
  4. Leverage innovative technologies to further advance content management, including customization, personalization, optimization and tracking.
  5. May provide direct and/or indirect supervision to exempt and non-exempt staff (i.e., hiring/firing, performance evaluations, disciplinary action, approve time off, etc.).
  6. Perform related duties based on departmental need. This job description can be changed at any time.

REQUIRED EDUCATION

Bachelor's degree


REQUIRED EXPERIENCE

Ten (10) years of relevant experience in progressive leadership roles.


APPLICATION INFORMATION

Interested candidates will submit a curriculum vitae and cover letter (demonstrating your interest, qualifications and fit) electronically.


PHYSICAL REQUIREMENTS/WORK ENVIRONMENT

Office environment/no specific unusual physical or environmental demands.


COMPENSATION AND BENEFITS

UC offers a wide array of complementary and affordable benefit options, to meet the financial, educational, health, and wellness needs of you and your family. Eligibility varies by position and FTE.

  1. Competitive salary range dependent on the candidate's experience.
  2. Comprehensive insurance plans including medical, dental, vision, and prescription coverage.
  3. Flexible spending accounts and an award-winning employee wellness program, plus an employee assistance program.
  4. Financial security via our life and long-term disability insurance, accident and illness insurance, and retirement savings plans.
  5. Generous paid time off work options including vacation, sick leave, annual holidays, and winter season days in addition to paid parental leave.
  6. Tuition remission is available for employees and their eligible dependents.
  7. Enjoy discounts for on and off-campus activities and services.

**MEMBERS ONLY**SIGN UP NOW***, as a multi-national and culturally diverse university, is committed to providing an inclusive, equitable and diverse place of learning and employment. As part of a complete job application you will be asked to include a CONTRIBUTION TO DIVERSITY AND INCLUSION statement.


As a UC employee, and an employee of an Ohio public institution, if hired you will not contribute to the federal Social Security system, other than contributions to Medicare. Instead, UC employees have the option to contribute to a state retirement plan (OPERS, STRS) or an alternative retirement plan (ARP).


**MEMBERS ONLY**SIGN UP NOW*** IS AN AFFIRMATIVE ACTION / EQUAL OPPORTUNITY EMPLOYER / MINORITY / FEMALE / DISABILITY / VETERAN.


REQ:83361


SF:OMJ SF:RM SF:HEJ, SF:INS SF:HERC SF:DIV SF:LJN

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