OPTYO | Email and Partnerships Intern | san diego, ca
4 weeks ago
Email and Partnerships Intern
OPTYO is seeking a versatile Marketing Operations Associate Intern with a primary focus on email marketing to join our team. In addition to managing email campaigns and workflows, this role will play a crucial part in affiliate partnerships and organic strategy/content development. The ideal candidate is a proactive multitasker with a passion for marketing and a knack for driving engagement and results across multiple channels.
Key Responsibilities:
- Collaborate with the marketing team to develop and execute strategic email marketing campaigns and workflows for clients across various industries.
- Create engaging and persuasive email content, including subject lines, body copy, and calls-to-action, tailored to the target audience and campaign objectives
- Manage the end-to-end process of email campaign deployment, including list segmentation, scheduling, and A/B testing to optimize performance and deliverability.
- Collaborate with content creators, videographers, and photographers to develop compelling content for organic, social media, and advertisement purposes.
- Understand and effectively communicate the content packages offered to clients, ensuring alignment with their objectives and expectations.
- Manage communication channels between the company, clients, and affiliate partners, ensuring prompt delivery and feedback.
- Coordinate timelines and deadlines for content production, email campaigns, and affiliate promotions to meet client expectations and project milestones.
- Manage organic social calendars for clients, create engaging social media posts using graphic editing tools, and actively engage with social followings on client pages.
Qualifications:
- Has completed or is working towards a Bachelor’s degree in Marketing, Communications, or a related field.
- Previous internship or classroom experience in digital marketing and/ or email marketing.
- Strong understanding of design principles with a keen eye for detail and aesthetics.
- Strong copywriting skills with the ability to craft compelling, audience-specific messaging that drives engagement and conversions.
- Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva, with the ability to create visually appealing email templates and graphics.
- Excellent organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Strong communication and collaboration skills, with the ability to effectively work cross-functionally and build relationships with clients, team members, and affiliate partners.
- Creative problem-solving abilities and a proactive approach to identifying opportunities for improvement and innovation in email marketing strategies.
Paid Opportunity Availability is required for a minimum of three in-person days, Monday through Friday, from 8:00 AM to 5:00 PM.
At OPTYO, we’re passionate about innovation, collaboration, and empowering our team members to grow. This internship is designed to provide hands-on experience in a supportive and dynamic environment, allowing you to build your skills and experience.
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