HireMinds | Copywriter
3 weeks ago
THIS IS AN IN-OFFICE ROLE. Relocation assistance is available.
Our client is a leading beauty brand that combines innovative technology with simplicity, offering high-quality beauty tools at affordable prices.
We are seeking a Copywriter to shape our brand's voice across platforms. This role involves writing conversion-driven copy for paid ads, TV spots, email campaigns, and landing pages. The ideal candidate has an e-commerce background and understands creating engaging content that drives clicks and conversions from customers in the beauty space.
THE ROLE
- Paid Media & Advertising Copy: Write compelling scripts for paid ads on Facebook, Instagram, Google, TikTok, YouTube, and TV.
- Email Campaigns: Create copy for product launches and promotional emails with high open and click-through rates.
- Website & Landing Pages: Write SEO-optimized content for product pages and landing pages.
- Brand Voice & Storytelling: Maintain brand voice consistency and create emotionally engaging content.
- Collaboration: Work with creative, marketing, and growth teams to refine copy and improve performance based on data.
- Performance Optimization: Analyze copy performance and adjust based on key metrics like CTR and conversions.
THE PROFILE
- Proven copywriting experience, preferably in e-commerce or direct-to-consumer brands
- Understanding of the beauty industry and the target customer a plus
- Strong portfolio of performance-driven content
- Excellent writing, editing, and proofreading skills
- Ability to manage projects in a fast-paced environment
- Understanding of SEO and analytics tools is a plus
- Ability to work in-office daily in Port St. Lucie, FL
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