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Marketing Specialist

3 months ago

Alpharetta, United States Decisely Full time
Job DescriptionJob Description

SUMMARY:

We are seeking a motivated and detail-oriented Marketing Specialist to join our dynamic team at Decisely. This contract position is an excellent opportunity to kickstart your career in marketing, with a focus on email marketing and graphic design. The Marketing Specialist will collaborate with the Marketing team to support various marketing and sales initiatives. While a four-year degree is required, this role is designed for individuals looking to gain valuable experience in the marketing field.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Graphic Design:

  • Create eye-catching graphics, visuals, and promotional materials for account-based marketing campaigns.
  • Design engaging social media posts, infographics, and other digital assets.
  • Ensure consistent Decisely and account branding and visual identity across all materials.

Email Marketing:

  • Assist in the development and execution of email marketing campaigns.
  • Monitor email performance and analyze results to optimize campaigns.
  • Provide campaign analysis for internal team and clients.
  • Collaborate with the marketing team to generate content ideas and concepts.
  • Assist in drafting and editing compelling copy for marketing materials and emails.
  • Maintain marketing databases and lists to ensure accurate targeting.
  • Segment email lists for personalized communication.
  • Provide general marketing support as needed, including event coordination and administrative tasks.

Content Creation:

  • Collaborate with the marketing team to generate content ideas and concepts.
  • Assist in drafting and editing compelling copy for marketing materials and emails.

Data Management:

  • Maintain marketing databases and lists to ensure accurate targeting.
  • Segment email lists for personalized communication.
  • Provide general marketing support as needed, including event coordination and administrative tasks.

Marketing Support:

  • Provide general marketing support as needed, including event coordination and administrative tasks.

EDUCATION, OTHER SKILLS AND ABILITIES:

  • Education: Bachelor's degree from an accredited university, preferably in marketing, graphic design, or related field, or equivalent experience.
  • Experience: Minimum one year marketing experience, particularly in digital marketing. Familiarity with Microsoft Office, Adobe Creative Suite (especially Illustrator and Photoshop), and Mac computers is a plus. Knowledge of iOS operating systems is advantageous.
  • Skills: Proficiency in graphic design using Adobe Creative Suite (Photoshop, Illustrator, InDesign). Basic understanding of email marketing platforms (e.g., Mailchimp, Constant Contact).
  • Attributes: Strong attention to detail, excellent written and verbal communication skills. Highly organized with the ability to manage multiple tasks efficiently.
  • Attitude: Enthusiastic and eager to learn about evolving marketing best practices.

PHYSICAL DEMANDS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. Specific vision abilities required by this job include close vision, color vision, and ability to adjust focus. Ability to travel independently to clients; some air travel may be required. There are occasions where you will be asked to come into the office for meetings and company activities.


WORK ENVIRONMENT and ENVIRONMENTAL CONDITIONS:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate. There is no or very limited exposure to physical risk.