Media Buyer

ABOUT TEN ADAMS

Ten Adams is a healthcare branding, marketing + advertising agency. We are strategists and creatives that transform business challenges into powerful brand experiences for hospitals and healthcare organizations. At Ten Adams, we pride ourselves on a simple foundation of being helpful and doing great work. We work hard to create an environment that breeds creativity and inspiration – our culture is nothing without the people behind it.

We understand that it's the whole package that matters, that's why we offer:

• Competitive salaries with annual pay increases
• PTO, Holidays, Birthday, Volunteer Time Off
• Flexible scheduling with core hours
• In-office, hybrid and remote work options available for this position
• Life, health, dental and vision insurance
• 401k with match
• Career advancement opportunities

THE POSITION

The Media Buyer manages advertising strategies for our clients. The role requires a broad range of skills including collaboration with account services, digital and creative teams, and clients to guide strategic advertising buying across all paid digital platforms; display, search, video, digital audio, OTT, social, etc. + traditional mediums if needed. The role includes executing targeted tactics based on campaign briefs, defined media goals measured against precise KPIs and a commitment to driving innovative paid media solutions with flawless execution.  

WHAT YOU'LL DO

• Implement, manage and optimize paid digital advertising   
• Execute digital marketing tactics including bid management, keyword research/development, ad copy writing, campaign performance tracking, reporting and testing   
• Monitor and analyze performance trends and develop strategies based on data  
• Evaluate the effectiveness of campaigns and offer recommendations based on evaluations to improve the campaigns  
• Compile results and complete monthly reports identifying strategies and performance trends   
• Monitor digital marketing landscape and industry trends  
• Identify new digital advertising opportunities  
• Manage invoices including verification, reconciliation and payment for all digital advertising placements   
• Assist with new business RFP creation and presentations  

THE REQUIREMENTS  

• Experience with digital advertising platforms including programmatic display and video, CTV/OTT, Google Ads, Facebook, Instagram, etc.  
• Experience with auditing established campaigns, providing recommendations and restructuring solutions to improve performance  
• Demonstrated ability to analyze campaign data to drive marketing strategies and actionable insights from data  
• Google Ads certification is a plus  
• Demonstrated success in exercising independent judgement in problem solving  
• Must be adaptable and able to calmly deal with shifting priorities  
• Excellent organizational, communication and interpersonal skills  
• Strong sense of accountability/ownership of process and results  
• Drive to deliver excellence  
• Highly organized and detail orientated 
• Ability to function well in a fast-paced environment under tight deadlines  
• Comfortable prioritizing tasks and communicating with your colleagues at any level of the organization  
• Experience in the healthcare industry is a plus  

QUALIFICATIONS   

• 3+ years of digital advertising experience  
• Bachelor’s degree in Marketing, Advertising, Communications, Public Relations or related field preferred  
• Cool, calm, collected and collaborative