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Programmatic Analyst – Townsquare Ignite

*This is a remote role, that does require you to work closely and collaboratively with a team.*

About Townsquare Ignite:

Founded in 2010, Townsquare Ignite products and solutions are a combination of our owned and operated digital properties, our proprietary digital programmatic advertising platform, and an in-house demand and data management platform collecting valuable proprietary first-party data, and is the fastest growing revenue and profit driver of Townsquare Media.

Our Competitive Advantage:

• First-Party Data Collection: As a large-scale digital content publisher, we collect valuable first-party data from our audience, minimizing reliance on third-party data sources.
• Integration with Multiple Platforms: Our systems integrate with over 15 digital advertising buying platforms and provides access to all major advertising exchanges and mobile apps.
• Targeted Solutions and Customer Service: We provide hyper-targeted advertising solutions and offer white glove customer service.
• Multi-Platform Delivery: Our campaigns are delivered across desktop, mobile, apps, connected TV, email, paid search, and social media platforms, utilizing display, video, and native executions.
• Creative Support: We have a full-service design and creative team to help clients craft the right message and develop powerful creative for their campaigns.

The Programmatic Analyst Opportunity:

As a Programmatic Analyst, you will analyze programmatic campaigns and translate complex data into easy-to-read visuals for the team. You will communicate campaign findings within the organization and help develop internal training on programmatic principles and tools. Additionally, you will ensure quality in campaign setups, provide performance updates, support the media buying team, and optimize campaigns to achieve business results.

Responsibilities:

• Perform hands-on analyses of programmatic (Display, Video, CTV, Native, etc) campaigns
• Translate complicated data sets and analyses into easy-to-read stats, charts, tables, and graphs for sales personnel
• Effectively communicate campaign findings throughout the organization
• Assist in the development of internal training curriculum as it relates to programmatic principles, methodologies, and tools
• Quality assurance of campaign setups in various platforms
• Proactively provide campaign performance and pacing updates
• Handle various responsibilities that support the media buying team
• Implement and optimize programmatic campaigns to successfully execute the defined strategy and achieve business results

Qualifications:

• 1 year of digital media or programmatic platform experience (preferred)
• Any digital media training courses such as the Google Ads certification (preferred)
• Strong analytical background with solid data management skills
• Understanding of both digital and traditional advertising landscapes
• Advanced proficiency in Excel
• Proactive self-starter who can work independently and as part of a cross-functional team
• Ability to thrive in an entrepreneurial, start-up atmosphere
• Skilled at managing multiple projects and meeting deadlines
• Proven analytical and critical thinking skills, a natural problem solver

Benefits:

• Fully remote opportunity
• Competitive compensation
• 3 Weeks PTO
• 9 Paid Holidays (Two personal/floating Holidays)
• Health, Dental, Vision
• 401(K)
• Continuous training opportunities
• Unlimited Growth Potential - Ignite is one of our fastest growing divisions and we promote from within

Why you'll love working at Townsquare Ignite:

We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you'll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and others. We've had countless internal promotions, and our goal is to continue the rapid growth of our company. Whatever your professional goals, you'll have the opportunity to make steps toward your target and take your career to new heights

TOWNSQUARE MEDIA BROADCASTING, LLC IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Townsquare also maintains a drug and alcohol-free workplace. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.