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Marketing Specialist
4 weeks ago
Are you a creative and results-driven marketing professional? Our client is a premier commercial lighting provider near the Atlanta area, and is seeking to add a Marketing Specialist to their team. Their products have always combined reliability with aesthetics and pleasing design with performance, characterizing the history of technical lighting. The company has a perpetual enthusiasm for innovation, which has led the group to become a solid global point of reference in the world of design and architecture.
In this role, you will play a vital role in promoting the brand and driving business growth. This position is based in Conyers, GA, and fully in-office.
Responsibilities
- Collaborate with cross-functional teams to develop and execute marketing strategies.
- Create compelling content for digital and print channels, including social media, email campaigns, and brochures.
- Write, proofread, and edit creative and technical content across different mediums.
- Manage marketing campaigns, track performance metrics, and optimize for maximum impact.
- Work with external agencies and vendors to execute marketing programs.
- Coordinate events, webinars, and trade shows to enhance brand visibility.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Support lead generation efforts through targeted campaigns.
Qualifications
- Bachelors degree in Marketing, Communications, or related field.
- 3+ years of proven experiencein marketing roles, preferably in-house.
- Experience with product launches or integrated marketing campaigns.
- Proficiency in marketing tools such as Google Analytics, social media platforms, and email marketing software.
- Strong communication skills and attention to detail.
- Excellent analytical skills and a knack for data analysis.
- Occasional travel (includes international travel to home office in Europe).
Why Join?
- Competitive salary
- Full benefits package
- PTO plan
Note: This position is based in Conyers, GA, and is fully in-office, Monday-Friday, 8am-5pm.
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