Social Media Coordinator

2 weeks ago

Apex, United States Emerging Blue Jobs Full time
Job DescriptionJob DescriptionSocial Media Coordinator/ManagerLocation: Apex, North Carolina (Remote candidates considered)Our client is seeking a talented and driven Social Media Coordinator to join their team and take their social media presence to the next level. This is an exciting opportunity for someone who is passionate about social media, content creation, and brand storytelling.Key Responsibilities:
  1. Content Creation and Management:
    • Craft and curate compelling content tailored to each social media platform, maintaining brand voice and aesthetic
    • Manage content creation process, from ideation to execution, including creating digital assets, and gathering assets from creative team
    • Utilize platforms like Planoly to schedule and organize content for optimal performance
  2. Trend Analysis and Innovation:
    • Stay on top of social media trends and emerging platforms to continuously evolve and optimize their social media strategies
    • Incorporate innovative approaches into content creation and engagement strategies to attract and retain their target audience
  3. Community Engagement:
    • Monitor and manage their brand's presence on various social media platforms, actively engaging with their community, addressing inquiries, and fostering a positive brand experience
    • Cultivate meaningful interactions with their audience to build brand loyalty and advocacy
  4. Cross-Platform Coordination:
    • Develop and maintain a cohesive content calendar across all social media platforms, ensuring consistency and alignment with brand objectives
    • Coordinate with other departments to integrate social media initiatives with broader marketing campaigns
  5. Reporting and Analysis:
    • Provide regular reports on the performance of social media campaigns, offering insights and recommendations for continuous improvement
    • Utilize data and analytics to measure the effectiveness of strategies and identify areas for optimization
Qualifications:
  • Bachelor's degree in marketing, communications, advertising, or a related field
  • Proven experience in social media marketing and content creation
  • Proficiency in content capture, editing, and posting, with knowledge of tools like CapCut, Adobe Premiere Pro, Canva, etc.
  • Strong understanding of social media platforms and their respective best practices
  • Ability to adapt quickly to new trends and technologies in social media.
  • Excellent organizational, communication, and creative skills.
  • Self-motivated, responsible, and eager to contribute to a growing brand

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