SEM/SEO Digital Media Strategist

1 week ago

Chicago, United States GLE Creative Talent, Inc. Full time
Job DescriptionJob Description

Full-time or Contract-to-Permanent Opportunity

About Us:

Our client, a well-established advertising agency located in a landmark building overlooking the Magnificent Mile, seeks a talented SEM/SEO Digital Media Specialist. This is an exciting opportunity to join a dynamic team in a prestigious location with views of the Chicago River and Lake Michigan.

Position Overview:

We are looking for an experienced SEM/SEO Digital Media Specialist with at least two years of hands-on experience developing and managing paid search campaigns on platforms like Google, Bing, Yahoo, and other PPC and paid social media channels. The ideal candidate will have a strong background in B2C and B2B industries, particularly in lead generation for senior living, tourism, manufacturing, and home services.

Key Responsibilities:

  • Develop and implement effective campaign strategies for agency clients.
  • Execute tests, collect and analyze data, and identify trends and insights to optimize campaigns.
  • Achieve maximum ROI in paid search campaigns through detailed data analysis.
  • Create and present monthly performance reports highlighting campaign activities and outcomes.
  • Engage in other relevant tasks to support the digital media team.

Requirements:

  • Proven experience in SEM and PPC campaign management on Google, Yahoo, and Bing.
  • Google Ads and Google Analytics certifications.
  • Experience in managing paid social media campaigns.
  • Proficiency in Excel, including Pivot Tables and Formulas.
  • Expertise with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
  • Strong knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Bachelor's degree in Analytics, Marketing, Business, or a related field.

Why Join Us:

  • Work in a historic building with stunning Magnificent Mile, Chicago River, and Lake Michigan views.
  • Be part of a supportive and energetic team that values collaboration and success.
  • Engage with a diverse range of clients across various industries.
  • Enjoy a fun and dynamic work environment that fosters professional growth and development.

How to Apply:

If you are a self-starter who enjoys working with a talented team and thrives on delivering outstanding results, we would love to hear from you. Please submit your resume and a cover letter detailing your relevant experience and why you would be an excellent fit for this role.

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