Marketing Specialist

4 weeks ago


Atlanta, United States The Michael Gibbs Agency - American Family Insurance Full time
Job DescriptionJob DescriptionBenefits:
  • Bonus based on performance
  • Company parties
  • Competitive salary
  • Employee discounts
  • Flexible schedule
  • Training & development

Objective


The Marketing Specialist is responsible for assisting the agency owner with the development and implementation of targeted marketing and lead generation programs to identify new prospects, cross-sell opportunities, and grow the agencys brand in the community.

Marketing
  • Organizes and manages the process for identifying market opportunities
  • Develops, communicates and implements marketing strategies
  • Coordinates appropriate resources for agency marketing programs
  • Aligns with current brand marketing strategies to ensure continual development of lead generation
  • Analyzes and tracks results of marketing efforts and makes adjustments using continuous improvement methods
  • Manages agency social media content development, interactions, and as applicable, advertising
Community Development
  • Develop a network of community contacts
  • Researches opportunities and manages agency-sponsored special events
  • Promotes insurance-related topics and products in the community
  • Coordinates outreach and engagement efforts
Education/Licenses/Designations
  • Required by state statutes to have proper insurance licensing to sell, solicit or negotiate insurance products. This position must have at least one qualifying line of authority: Property; Casualty; or Life;
  • Valid drivers license and transportation required
Role Requirements
  • Solid knowledge and understanding of marketing concepts, strategies, practices, and tools
  • Ability to work independently to plan, set priorities, and organize work
  • Active involvement in the local community
  • Excellent oral and written communication skills
  • Demonstrated experience with PC software applications (Microsoft Office Suites, Internet Explorer)
  • Experience using a wide range of digital devices
  • Experience with social media platforms
Preferred Knowledge/Skills/Education/Designations
  • Demonstrated knowledge of insurance concepts and principles
  • Demonstrated effective multi-line insurance marketing and sales experience
  • College degree or equivalent experience in a related field
Working Conditions
  • Non-typical schedules (evenings or weekends) may be necessary on occasion
  • This position may require travel
  • General office setting



  • Atlanta, United States Jacobs Engineering Group Inc Full time

    Develop and implement marketing campaigns to enhance brand awareness and boost customer engagement Generate compelling content for various marketing channels, including print advertising, social media, email marketing, and website Conduct market rese Marketing Specialist, Marketing, Specialist, Project Management, Product Management, Technology, Business...


  • Atlanta, United States NorthPoint Search Group Inc Full time

    A very busl Law Firm in Atlanta is looking for a Marketing Specialist to join their team. Marketing Specialist Responsibilities: Conduct market research to identify customer trends, competitor offerings and demographic data. Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies. Discover...

  • Marketing Specialist

    19 hours ago


    Atlanta, United States NorthPoint Search Group Inc Full time

    A very busl Law Firm in Atlanta is looking for a Marketing Specialist to join their team. Marketing SpecialistResponsibilities: Conduct market research to identify customer trends, competitor offerings and demographic data. Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies. Discover...

  • Marketing Specialist

    3 weeks ago


    Atlanta, United States NorthPoint Search Group Inc Full time

    A very busl Law Firm in Atlanta is looking for a Marketing Specialist to join their team.Marketing SpecialistResponsibilities:Conduct market research to identify customer trends, competitor offerings and demographic data.Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.Discover effective...


  • Atlanta, United States Carter's Full time

    Serving the needs of all families with young children, Carters Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carters, Osh. Kosh Bgosh, Skip - Hop and Little Planet brands. Meaningful wo Marketing Specialist, Retail, Marketing, Specialist, eCommerce, Project Management, Business Services


  • Atlanta, United States Leadership Strategies Full time

    Job Description Job Description Leadership Strategies, the nation’s leader in providing professional facilitators and group facilitation training, is seeking a Marketing Specialist with proven skills in producing creative deliverables that drive business growth and brand consistency. This is a hybrid role with approximately 90% remote work and at least one...

  • Marketing Specialist

    3 weeks ago


    Atlanta, United States Robert Half Full time

    Robert Half is working with a client who is looking to bring on a marketing specialist with focus on digital marketing through utilizing tools such as email, CRM, and Google analytics. The perfect candidate for this role would enjoy coming to the plate with a sales mind and creativity equally. If you are looking to do good within the community this is the...

  • Marketing Specialist

    3 weeks ago


    Atlanta, United States Robert Half Full time

    Robert Half is working with a client who is looking to bring on a marketing specialist with focus on digital marketing through utilizing tools such as email, CRM, and Google analytics. The perfect candidate for this role would enjoy coming to the plate with a sales mind and creativity equally. If you are looking to do good within the community this is the...


  • Atlanta, United States CareerBuilder Full time

    Job Description: Consumer Marketing Specialist Position Overview: As a Consumer Marketing Specialist for the Professional Football League, you will play a vital role in developing and executing marketing strategies to drive fan engagement, grow the League's fan base, and increase consumer loyalty. This position requires a deep understanding of consumer...

  • Marketing Specialist

    3 weeks ago


    Atlanta, United States PointeNorth Insurance Group Full time

    *Position will work two days per week in the Atlanta, GA office.SummaryThe Marketing Specialist will market both new and renewal business by performing the following duties.Essential Duties and Responsibilities Works with Account Managers and Producers to determine client quoting needs.Works with multiple insurance companies to obtain quotes for various...


  • Atlanta, United States 804 Technology Full time

    804Technology is looking for a Search Marketing Specialist for an immediate opportunity. This position is remote paying $52 per hour.


  • Atlanta, United States ImproveIT! of Atlanta Full time

    Business-to-consumer digital marketing specialist would be responsible for creating and managing multiple campaigns. Will use several platforms including Salesforce and HubSpot. This would be a great opportunity for any business / marketing student to get hands-on experience and exposure. Part-time and flexible hours (willing to work around class schedule)....


  • Atlanta, United States Leadership Strategies, Inc. Full time

    Job DescriptionJob DescriptionLeadership Strategies, the nation’s leader in providing professional facilitators and group facilitation training, is seeking a Marketing Specialist with proven skills in producing creative deliverables that drive business growth and brand consistency. This is a hybrid role with approximately 90% remote work and at least one...


  • Atlanta, United States Precision Aviation Group Full time

    Precision Aviation Group (PAG) is a leading provider of products and value-added services to the aerospace and defense industries worldwide. With 850,000-square-feet sales and services facilities in the United States, Canada, Australia, Singapore, Brazil - PAG's 23 locations and customer-focused business model serve aviation customers through Supply Chain...


  • Atlanta, United States PointeNorth Insurance Group Full time

    *Position will work two days per week in the Atlanta, GA office.Summary The Marketing Specialist will market both new and renewal business by performing the following duties. Essential Duties and Responsibilities Works with Account Managers and Producers to determine client quoting needs. Works with multiple insurance companies to obtain quotes for various...


  • Atlanta, United States Robert Half Full time

    The Digital Marketing Specialist will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products and/or services. This candidate will play a major role in enhancing brand awareness within the digital space, as well as driving website traffic and acquiring leads/customers.Key Responsibilities:Plan...


  • Atlanta, United States Tech Providers Full time

    Position: Marketing Communications Specialist II Location: Atlanta, GA 30354 [Hybrid - ( 2 days/week onsite this year) (next year will be 3 days per week in-office) Duration: 12 Months Contract 5% travel time required. Position Objective: The Marketing Communications Specialist contractor role will support our Direct Communications team by contributing to...


  • Atlanta, United States Tech Providers Full time

    Position: Marketing Communications Specialist II Location: Atlanta, GA 30354 [Hybrid - ( 2 days/week onsite this year) (next year will be 3 days per week in-office) Duration: 12 Months Contract5% travel time required.Position Objective: The Marketing Communications Specialist contractor role will support our Direct Communications team by contributing to the...


  • Atlanta, United States Tech Providers Inc. Full time

    Position: Marketing Communications Specialist IILocation: Atlanta, GA 30354 [Hybrid - ( 2 days/week onsite this year) (next year will be 3 days per week in-office)Duration: 12 Months Contract 5% travel time required. Position Objective:The Marketing Communications Specialist contractor role will support our Direct Communications team by contributing to the...


  • Atlanta, United States Equifax Full time

    Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you.Equifax is looking for a creative, multi-talented Marketing Specialist to join our Automotive and Insurance Marketing team. This role is...