B2B Media Account Manager-Food, Retail, Hospitality

1 month ago

Cleveland, United States WTWH Media Full time
Job DescriptionJob DescriptionDescription:

WTWH Media is seeking an eager and motivated B2B Media/Events Account Manager with at least 2 years’ experience in B2B sales, preferably with a hospitality and/or media background. The position is responsible for driving revenue in the FRH product suite to develop a pipeline of new clients, field inbound inquires, and grow existing accounts, aka hunter This person will inherit a small territory mostly focused on the PMQ Pizza Publication.


This position requires someone who is ambitious, self-motivated, energetic and demonstrates strong initiative and is an experience sales representative comfortable selling online advertising, custom content, webinars, newsletters, and lead generation products. Job requires the ability to communicate effectively via email and in person through utilizing Power Point and

other multi-media presentations. The candidate should possess strong business development skills, high standards for professionalism and quality, excellent account management and organizational skills, and have a growth mindset. They should also possess the ability work both independently and directly with team members, as well as build strong relationships with other departments in the company and collaborate with them.


The ideal candidate does not have to have a foodservice background, but must have a keen interest in marketing strategies and tactics specific to supporting and helping customers develop comprehensive print and online media programs to grow their business. They should not be afraid to delve into technical topics or learn new industries. The sales process is relationship oriented with high level of accountability expected. This is a full-time, salaried position with commission opportunities and the ability to work remotely. Travel is required to industry events and meeting with clients and prospects (Approx. 20%).


Roles and responsibilities include, but are not limited to:

  • Seek out new accounts, primarily suppliers and partners of independent/small pizza operators
  • Attend foodservice and pizza-specific conferences to prospect for new business
  • Serve as the first point of entry / contact for the sales department on the assigned brand(s), answering incoming calls and general email inquiries as necessary
  • Conduct outbound calling and emails into vertical market targets
  • Work with vertical brand leaders and management on cross-vertical proposals and account relationships as required
  • Maintain and nurture leads and directed and within designated timeframes within CRM System
  • On-board and follow up of deliverables upon executed engagement agreements / projects
  • Assess lead quality and schedule appointments with prospect as appropriate
  • Coordinate with accounting team on invoicing and other billing/receivable matters
  • Conduct research that supports the development of the sales pipeline, such as performing company searches or gathering client or market trend information; stay updated with the industry and with new products and services
  • Communicate feedback from leads and customers as appropriate within the organization
  • Support management, events, marketing and custom content teams as needed
  • Create engagement letter and follow up with customer as required for project requirements and order status
  • Identify and respond to problems with clients and suggesting recommendations to management for a resolution
  • Prepare and engage in weekly/monthly sales reporting and meetings
Requirements:
  • 2+ years of B2B sales experience, with demonstrated success
  • College degree (preferred) or certificate in sales/marketing
  • Committed to sales and revenue growth and exceptional service to clients
  • Strong judgement and high standards as a sales professional
  • Ability to follow processes and procedures
  • Demonstrate strong sense of urgency and initiative
  • Attention to detail, multi-tasking and organized approach to tasks and record-keeping
  • Professionalism in personality, appearance, and work product
  • Ability to set goals and execute to meet deadlines while maintaining integrity in the process
  • Positive attitude, ability to quickly build rapport with clients and team members
  • Excellent written and verbal communication skills
  • Expertise in outbound phone sales
  • Proven ability to work independently/individually and to work on small teams
  • Quick learner and ability to adapt in a fast paced, growing environment
  • Strong negotiating skills and experience using a consultative, solution-based sales system
  • Hands on experience with CRM software ; advanced knowledge/expertise using MS office and/or Google Suite
  • Basic understanding of sales performance metrics


ABOUT WTWH MEDIA

Founded in 2006, WTWH Media LLC, a ten time Inc. 5000 honoree, is an integrated B2B media company serving the electronics, design engineering, healthcare, hospitality, life sciences, renewable energy, R&D, retail and robotics markets with more than 80+ websites, 30 in-person events, 10 print publications and custom digital marketing services. WTWH recognizes two main drivers in the marketplace, among many others, that set the pace and tone of its businesses: media consumption has changed forever, and continues to evolve at an extremely fast pace & marketers must have increasing ROI to justify marketing investment.


WE OFFER

  • Competitive compensation
  • Extensive benefits package including health, dental and vision benefits, STD/LTD and Life
  • Generous 401k employer match
  • Excellent work/life balance environment, including paid vacation, sick days, office holidays, flex days, bereavement and jury duty
  • Dynamic, dedicated, fun and hard-working environment in remote work environment
  • Opportunities for professional development and career advancement

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