Senior Marketing Manager

4 weeks ago

Waukesha, United States Hydro-Thermal Full time
Job DescriptionJob Description

Do you want to be part of a team where we work collaboratively to achieve our goals? Do you enjoy working in an innovative and growth focused environment? A company that invests in its equipment and its team members? Then Hydro-Thermal is the company for you

At Hydro-Thermal Corporation success is attributed to people who are committed to technical competence, are responsive to customers’ needs, are friendly, are willing to work hard, have complete integrity, and are active in our industry and in the local communities.

Position Description:

The Senior Marketing Manager is responsible for developing and contributing to marketing plans and strategies. Directs and contributes to the development, promotion and implementation of marketing programs, tools and processes to increase sales for the company.

  • Working with executive and operational management teams, defines annual marketing priorities, establishes department annual plan, collaborates and works with other areas of the company, researches and recommends marketing programs and tools to build relationship marketing and generate new sales.
  • Oversees the development, promotion and implementation of marketing programs and tools. Manages the ongoing process of supporting corporate marketing and sales systems. Develops new marketing programs, tools and printed collateral as defined in our marketing strategy.
  • Monitors, measures, evaluates and reports marketing and results on an ongoing basis. Establishes benchmarks, develops supporting reports and communicates results.
  • Analyzes target market information to identify and recommend effective marketing approaches.
  • Identifies new market segments that will benefit from company products.
  • Prepares effective advertising campaigns based on market research.
  • Manages the development of documented processes and procedures for the team's activities including but not limited to: field travel and training meetings, design and development of new marketing materials, budgeting and maintenance of marketing materials and supplies, development and maintenance of marketing memos on social media, the website, the internet, email marketing and on demand print content.
  • Performs other duties as assigned.

Supervisory Responsibilities

  • Directly supervises the Marketing Department.
  • Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws.
  • Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Preferred Skills

  • Excellent organizational skills and ability to work under the pressure of multiple deadlines while ensuring high quality.
  • Excellent verbal and written communication skills
  • Strong analytical and problem-solving skills
  • Strong supervisory and leadership skills
  • Thorough understanding of principles and methods used to promote, display, and sell products and services
  • Experience with Microsoft Office, CRM systems and other software programs preferable

Preferred Experience and Education

  • Bachelor's degree in Marketing or related experience and/or education.
  • Minimum of 7 years of previous marketing experience or related experience and/or education.

Benefits

In addition to your base compensation, you are provided with a wide range of benefit programs which are designed to enhance the quality of your life, to provide protection and help when some of life’s problems may occur.

  • Continuing Education/Tuition Reimbursement
  • Vacation and Personal Time Off and Paid Holidays
  • Health, Dental and Vision Insurance
  • 401k with company match
  • Company provided Life/AD&D

Hydro-Thermal is always on the lookout for exceptional people. We value innovative, growth-centric minded folks who have integrity and never stop being a customer advocate.

EEO Statement: Hydro-Thermal Corporation provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status covered veteran in accordance with applicable federal, state and local laws.

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