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Social Media and Graphics Specialist

3 months ago

Rowland Heights, United States ENS Security Full time
Job DescriptionJob Description

We are seeking someone with Graphic Design experience, who is able to work on-site each day in our City of Industry, CA office.

RESPONSIBILITIES

  • Perform routine research and analysis on market trends and competitor strategy to develop proper effective ad, social media, website, and promotion campaigns.
  • Create and manage efficient and effective social media campaigns through Instagram, Facebook, LinkedIn, YouTube, and Twitter, utilizing Hootsuite.
  • Develop and maintain company blog and content creation related to products, announcements, customer case studies, and more.
  • Review marketing content for accuracy, marketing strategy, and SEO optimization; including website pages, promotions, social media, flyers, and catalog.
  • Maintain the website by establishing SEO naming rules, updating product pages, and importing new products into the website.
  • Update product spec sheets by rebranding and correcting product specs and features when necessary.
  • Implement high-quality design initiatives to elevate our products and brands.
  • Maintain brand standards and specifications on all printed and online material while working to evolve the look and feel of the ENS brand.
  • Deliver creative designs that can cross the mediums of online, print, and video (i.e. web site landing pages, social media, infographics, brochures, flyers, PowerPoint).
  • Effectively communicate verbally with the internal corporate team to help determine the direction of future creative projects.
  • Work closely with our Marketing team to create engaging content for company-wide and client-related needs
  • Study design trends for the Security Industry; acquire a working knowledge of CCTV products and solutions.
  • Utilize high attention to detail when designing collateral; check all artwork for mistakes and accuracy of content and features.
  • Design and implement concepts on the company website through coding.
  • Create and design a user-friendly experience through new product pages and website updates.
  • Manage email blasts and external communication through Salesforce Pardot, including promotions, newsletters, announcements, etc.
  • Develop comprehensive reports on google analytics, social media analytics, and promotional analytics.

SKILLS REQUIRED

  • Social Media and Ad Campaign Management
  • Email Campaign Management
  • Basic Web Management; Design and Coding
  • SEO Implementation
  • Graphic Design: Print & Digital
  • Blog Creation and Maintenance
  • Promotion Management and implementation
  • Copywriting
  • Videography

SOFTWARE KNOWLEDGE REQUIRED

  • Microsoft Office (Word, Excel, Outlook, and PowerPoint)
  • GSuite (Google Docs, Sheets, Slides, etc.)
  • Acumatica
  • Salesforce (Pardot)
  • Basic Coding (WordPress)
  • RingCentral / Ding Talk (Office Communication)
  • Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere, Acrobat)
  • Social Media Management (Hootsuite)
  • SEM Rush etc.