Marcom Manager
1 month ago
ABOUT US
AVAIL Infrastructure Solutions provides highly engineered technologies, application-critical equipment, and specialized services in the electrical and welding fields. We have over 1,750 employees that operate through a network of 15 strategically located manufacturing facilities across the globe.
At Avail, we're small enough for your ideas to make an immediate impact and large enough to offer you opportunities to grow professionally at any stage of your career.
JOB SUMMARY
We are seeking a creative, detail-oriented Marcom Manager with fantastic communication skills and solid understanding of Marketing Techniques to join our corporate team. In this position you will be responsible for the execution of internal and external marketing communication programs to create and manage cross-organizational, integrated marketing programs. This role will report to our VP of Marketing.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Develop strategic marketing initiatives and activities that enhance the marketing position of the company’s products and services.
- Identify, create, and maintain effective messaging that is aligned with the company’s values, strategy, and objectives for use in all internal and external communications (written and verbal).
- Implement and design marketing plans, materials, and communications that include print, broadcast, and online content.
- Lead the development/production of all promotion materials, website management, press releases, and other collateral.
- Coordinate projects for special events, tradeshows, advertising campaigns, and others as required.
- Develops, manages, and executes programs to support corporate identity branding and focus on promotion – print and digital while maintaining corporate identity and branding standards.
- Coordinate corporate events such as sales meetings and tradeshow functions.
- Identify and manage outside creative resources/vendors to achieve sales and marketing objectives.
- Collaborate with sales, operations, and product teams to develop branding messages.
- Simplify complex data into user-friendly formats to present to leadership, customers, and cross-departmentally.
PROFILE LEVEL DESCRIPTION
- Completes work with a limited degree of supervision; may act as an informal resource for colleagues with less experience.
- Takes initiative to address and capitalize on current and future growth strategies.
- Identifies key issues and patterns from partial/conflicting data.
- Takes a broad perspective to problems and spots new, less obvious solutions.
- Excellent verbal and written communication skills.
- Excellent sales and customer service skills.
- Strong analytical and problem-solving skills.
EDUCATION and EXPERIENCE
- Bachelor’s degree in Marketing, Public Relations, Business, Communication, Graphic Design, or similar field required.
- 5-8 years of progressively responsible experience in Marketing/Communication roles required.
- Prior experience with electrical power equipment manufacturing is a plus.
- Proficient in Microsoft Office, Salesforce.com, Adobe Design Suite, and web editing platforms.
Avail Infrastructure Solutions (including its subsidiaries) is an equal employment opportunity employer committed to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national or ethnic origin, age, disability, marital status, military status, nor any other status protected by the laws or regulations in the locations where we operate. Avail will not tolerate discrimination or harassment based on any of these characteristics.
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