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Paid Social Analyst

3 months ago

Chicago, United States AbelsonTaylor Group Full time
Job DescriptionJob DescriptionSummary

Do you have the passion, spark, and creativity to help us shape the future of health and wellness? Do you dream of making a difference in the health and wellness space? If so, we want to hear from you

At AbelsonTaylor Group, we're not just an agency – we're a force of nature, propelling brands that enhance health and well-being to new heights. We don't just talk the talk; we walk the walk.

Our work environment is designed to be as fulfilling as the mission itself. Here, we value creativity, foster teamwork, and champion inclusiveness. We're not afraid to dream big and bold. We're all about learning, listening, and staying curious. It's how we drive positive change in the world.

Now, we are on an unstoppable mission for a Paid Social Analyst to join our team. As a Paid Social Analyst, you will be leading the paid social efforts for a client's brands. Responsibilities include executing social media strategies and campaigns, as well as reporting and analysis. You will work independently as well as alongside internal teams to ensure social efforts are completely integrated with the client's marketing efforts. 

Ready to make a difference and be a part of something extraordinary? Join us on this journey toward a healthier, happier world Apply now

What You'll Do
  • Strategy Execution: Develop and execute social media strategies for clients' brands 
  • Paid Social Campaigns: Activate paid social campaigns across platforms such as Facebook, Twitter, Instagram, etc. 
  • Client Brand Understanding: Showcase a deep understanding of the client's brands and disease states, and determine how social media can provide a benefit to their audiences (HCP and DTC) 
  • Legal Review: Assist with the legal review and submission process for social media efforts 
  • Launch Ads: Facilitate QAs and launch ads with no errors 
  • Performance Analysis: Alongside the Marketing Intelligence team, analyze performance and make recommendations to improve campaign performance 
  • Attend Status Meetings: Both internally, externally and with partner agencies as needed 
  • Thought Leadership: Demonstrate a desire for thought leadership by continuously research the evolving social media space, staying on top of trends, new networks and shifts in consumer behavior 
  • Team Collaboration: Collaborate with cross-functional teams to develop comprehensive social media plans 
  • Innovative Solutions: Think outside the box and challenge the 'status quo' – always willing to offer unique solutions in order to get the job done 
What Makes You A Great Fit
  • Paid Social Experience: 1-3 years of experience in paid social and familiarity with the major social platforms (Facebook, Instagram, Twitter, LinkedIn, Reddit, etc .) 
  • Industry Experience: Agency and/or Pharmaceutical/healthcare experience a plus
  • Education: Bachelor's degree or equivalent in marketing, communications, business or a related field 
  • Must be a kind human and have a great sense of humor 

At AbelsonTaylor Group (ATG), we love science, art, and data. Since our beginnings in 1981, ATG has been singularly focused on health, wellness, and pharma products – not sneakers, beer, or cars (though we like those things, too). Besides being passionate about our purpose, we are dedicated to our people and their professional growth and fulfillment. We value a diverse and inclusive workforce and strive to bring together people with unique skills and varied backgrounds to work toward common goals. All qualified applicants will receive consideration for employment without discrimination regarding age, race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability status, veteran status, or any other characteristic protected by law.