Marketing Program Specialist
3 weeks ago
Reporting to the Manager Global Marketing Programs, the Marketing Program Specialist defines and manages our virtual event series. We are looking for a detailed oriented and very well-organized person who will be oriented toward campaign development, focused on our Thought Leadership panel discussions and webinars. You keep a strong connection to our internal teams and Partner network to find new interesting topics and leading the development of the various activities from the first ideation to the final hand-off of the leads to Sales.
What You'll be Doing
- Coordinate our global thought leadership panel discussion and webinar plans across multiple teams including Product Management, Product Marketing, Sales, Global Alliances and Field Marketing
- Supporting panel discussion recordings, from coordination internal contributors, external partners and customers for content discussion, recording, promotion, delivering and wrap up.
- Supporting live webinar recordings, from prepping contributing stakeholders to recording, moderating as required and managing the live webinar through to Q & A and wrapping up.
- Finding innovative ways to redistribute and reuse the content created within the webinar programs.
- Develop a strong trusted relationship across multiple departments and regions to build a strong global webinar plan across the year.
- Track, measure, and communicate results of the various activities
Who You Are
- Minimum 1-3 years’ experience in a B2B marketing role
- Excellent project and time management skills
- Outstanding written and verbal communication skills, especially to customers, senior executives, peers, and business partners
- Must be a team player with an ability to work autonomously.
- Experience in webinars and digital events are a plus
- Bachelor’s degree required.
Aras is an Equal Opportunity Employer.
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