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Marketing Analyst
1 month ago
Job Summary:
If you live and breathe marketing, we need to talk We’re looking for a flexible and versatile marketer who will be responsible for helping the growth of our inbound sales channels. If you're a passionate self-starter, Play Kid's Products is a perfect place to grow your career. Apply today
Objectives of this role
- Assist in the execution of and collaborating with internal support on marketing initiatives
- Ensure marketing tasks and items are completed on-time
- Identify effectiveness and the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
- Collaborate with email, digital marketing on special projects
Responsibilities
- Follow creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multichannel marketing campaigns, ensuring a cohesive story and message is being delivered
- Establish and maintain relationships with new and existing business and community partners, through networking and prospecting
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, and strategies
- Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
- Serve as videographer/photographer at various events and understands the basics of photographing subjects such as products and models
- Craft and Review written communication on correct messaging
- Carry out various tasks and marketing activities
Required skills and qualifications
- Excellent written and verbal communication skills
- Strong multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Knowledge of or Experience with Canva, Shopify, Meta marketplace
- Willingness to travel
Preferred skills and Experience
- Proficiency with online marketing and social media strategies
- Understands the basics of videography including lighting and sound
- SEO optimization tools, TikTok Shop, Meta Shop, and other forms of digital marketing
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