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Content Marketing Specialist
2 months ago
About us:
Zomee is a leading company in the healthcare sector, specializing in the design and manufacture of innovative breast pumps. Our mission is to support mothers on their breastfeeding journey by providing reliable, efficient, and comfortable breast pumping solutions. With a commitment to quality and user satisfaction, Zomee is dedicated to enhancing the breastfeeding experience for moms everywhere.
Job Summary
The Content Marketing Specialist position is responsible for assisting our Marketing Team with the daily task of promoting the organization’s brand messages via content creation for traditional and digital media outlets.
Responsibilities
- Develop and implement a comprehensive social media strategy to increase our online visibility and brand engagement.
- Create, curate, and manage published content across various social media platforms.
- Identify and cultivate relationships with influencers, including scouting and partnership creation.
- Analyze and report on social media performance and trends.
- Collaborate with the marketing team to ensure cohesive brand messaging.
- Oversee social media strategy across TikTok, InstaGram, and Meta with the support of Zomee’s existing social team.
- Utilize the advancements of artificial intelligence, to expedite certain tasks; create images, such as thumbnails and mockups, that would serve as inspiration; upscale, denoise, and sharpen photos and videos; clean audio.
- Continuously bring fresh ideas to the table that would not only benefit the marketing team, but the company.
- Collaborate on all elements of content creation from planning, story boarding, lighting, filming, editing, coloring, audio recording/mixing and delivery.
- Be able to deliver and receive constructive feedback on all aspects of the job.
Qualifications
- Bachelor’s degree in communication, marketing, or similar field.
- 3+ Years of experience in content creation.
- Adobe Creative Suite experience, specifically Premiere Pro CC, Photoshop and After Effects.
- AI Tools experience preferred (Chat GPT, etc.)
- Agency experience preferred.