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Digital Media Coordinator

2 months ago

Jersey City, United States Neptune Retail Solutions Full time
Job DescriptionJob DescriptionSalary:

Headquartered in Jersey City, NJ, Neptune Retail Solutions is the nation’s premier retail marketing services company. We are experts at influencing buying behaviors through disruptive, innovative, and results-oriented solutions, including in-store, home-delivered, and digital media tactics. Our powerful advertising and promotional programs are supported through rich data and insights. The country’s largest consumer packaged goods manufacturers rely on NRS for unparalleled consumer reach and engagement.


NRS’s digital portfolio is making its mark on the industry. NRS digital products include Checkout 51, Freedom Platform, digital media tools/services (digital display, premium mobile, social, email, DOOH, and digital in-store). We continue to strengthen these existing tactics while expanding our product offerings, partnerships, and capabilities. We offer unique and data-led strategies for our clients to reach their most valuable shoppers. Our products continue to evolve to include best-in-class methods to deliver engaging content at the most impactful time in the most relevant geographies.

 

The Digital Media Coordinator’s core role will be to traffic, schedule & maintain digital ad campaigns in our ad tech systems and across social platforms. This includes, but is not limited to, the following tasks: creative QA and testing, campaign tag management, secure and provision audiences for campaigns, campaign set-up, troubleshooting, reporting and billing tasks, ad screenshots, post campaign wrap-up reports. The Digital Media Coordinator will work closely with the digital trading team and is expected to provide superior customer service. This position currently reports to Manager, Media Trading with oversight from Senior Traders, but works closely with several groups including Media Strategy/Planning, Digital Account Management, and Product Solutions to ensure that ad campaigns are set up to deliver the desired campaign goals and are completed on time.


 

Key Responsibilities
• Ensure that campaigns are set up to launch on time
• Ensure that ad creative adheres to technical specifications, including testing and troubleshooting third party ads
• Assist with documenting, updating and maintaining ad specs, trafficking and workflow procedures for accounts
• Provide technical QA support on ad serving as needed, and liaison with Platform Support & Eng team(s) if required
• Provide screenshots and/or preview links when campaigns go live
• Report on digital campaign performance and pacing as well as help with some billing needs
• Build, and push audiences for campaign set-up
• Provide post campaign wrap-up information

 

Qualifications:
• Bachelor’s Degree or diploma in Advertising, Marketing, Business, Statistics, Economics, Math, or other related discipline
• Proven commitment to knowledge and understanding of Digital Advertising fundamentals, and a willingness to continue to learn and grow within the digital advertising space (certificate, course, etc.)
• High level of attention to detail and excellent organizational skills
• Ability to independently handle multiple tasks in a fast-paced environment under tight deadlines
• Strong verbal and written communication skills
• Proficiency with Excel
• Experience with campaign optimization, media analytics and digital advertising metrics is preferred
• Hands on experience with digital media ad servers is a plus
• Experience managing campaigns across Social Platforms is a plus
• Supply side and demand side ad tech experience is a plus
• Knowledge and understanding of ad operations or media planning is a plus

 

Neptune Retail Solutions is an Equal Opportunity Employer. 
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