Marketing Coordinator

2 weeks ago

Norman, United States Lawson Transportation LLC Full time
Job DescriptionJob Description

Lawson Holdings LLC

Marketing Coordinator

Roles & Responsibilities:

Social Media Planning & Execution

Instagram, Twitter, Facebook

  • Build out content calendars
    • Strategy guided by season & monthly financial reports
  • Coordinate & attend professional photoshoots
  • Coordinate organic photoshoots (iphone images/videos)
  • Schedule and deploy all organic social media posts (daily)
  • Schedule and deploy all paid social media posts (sporadic)
  • Monitor and mediate all engagement
  • Monitor and report on monthly performance

Website Management

  • Execute routine updates
  • Product drops
  • Refresh imagery (quarterly)
  • Refresh pricing (as needed)
  • Oversee general & job inquiries
  • Monitor & report on performance

Google My Business Page Management

  • Maintain presence
  • Monitor and mediate all engagement )bad & good reviews, consumer uploads, etc.)
  • Monitor and report on monthly performance

App (Online Ordering) Management

  • Maintain presence
  • Refresh imagery (as needed)
  • Refresh pricing (as needed)
  • Facilitate promotions & flash deals
  • Oversee customer relations management (monthly email deployments)

Community Engagement

  • Responsible for seeking new/maintaining existing sponsorship opportunities in relevant communities (i.e., sports teams, school systems, charities, etc.)


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