PPC Intern

3 weeks ago


Schenectady, United States CANOPY HOLDINGS LLC Full time
Job DescriptionJob Description

Position: PPC Intern

Department: Advertising

Reports to: Brand Director

Role The ideal candidate has an interest in Digital Advertising on Amazon.

  • Canopy Management is looking for a data driven and eager PPC Intern to support the advertising team with the day to day execution of initiatives and projects, while giving the right candidate the ability to build his/her real life pay-per-click skills. We are looking for motivated and talented individuals to join our team. The goal of this program is to help further develop your amazon advertising skills in a professional work environment.

Responsibilities

  • Attend-on-time and participate in all assigned daily and weekly team huddles.

  • Adhere to all company standards for task management and time logging.

  • Assist with reporting on email success, as necessary

  • Provide support to advertising team on current projects and help drive them to completion


Results (What results do you expect in the first 30 days in this position & what results do you expect in the long term)

  • 30-day:

    • Familiarize yourself with all Canopy softwares

    • Introduction into the company and each department

  • 60-day:

    • Familiarize yourself with all Seller Central & AMS

    • Create, Expand, & Optimize Amazon PPC campaigns

    • Learn how account strategy is built for accounts.

  • 90-day:

    • Familiarize yourself with ad types: Amazon Sponsored Product, Sponsored Brand, and Sponsored Display ad types.

    • Learn how product listings are considered relevant to Amazon’s search and sponsored algorithms.



Requirements (What are the required skills, abilities and knowledge the person must have)

  • Degree or background in Marketing/Computer Science/Data

  • Any Experience in Digital Marketing is a plus

  • Any remote experience is a plus (School or Work)

  • Proficiency in English.

  • Professional appearance and Zoom or video capabilities.

  • Ability to learn in a remote environment