Media - Marketing Specialist

Job Title: Media - Marketing Specialist

Company: Cutting Edge Irrigation & Lawns, LLC

Location: Tyler, TX

Job Type: Full-Time

About Us: Cutting Edge Irrigation & Lawns, LLC is a leading landscaping and irrigation company dedicated to creating stunning outdoor spaces that enhance the beauty and functionality of residential and commercial properties. With a team of passionate professionals and a commitment to excellence, we take pride in transforming landscapes into breathtaking works of art. We are looking for a talented Media - Marketing Specialist to join our team and help us share our passion for landscaping with a wider audience.

Job Description: As a Media - Marketing Specialist, you will play a crucial role in promoting our landscaping services and building brand awareness. You will be responsible for developing and implementing effective marketing strategies across various media channels to attract new clients, engage existing clients, and showcase our portfolio of projects. This role offers an exciting opportunity to blend creativity with marketing expertise while contributing to the growth of our company.

Key Responsibilities:

1. Content Creation: Create engaging and visually appealing content, including photos, videos, and written materials, that highlight our landscaping projects, services, and expertise.
2. Social Media Management: Manage and maintain our social media profiles (e.g., Facebook, Instagram, LinkedIn) to build a strong online presence, interact with followers, and develop content calendars.
3. Website Management: Update and optimize our company website with relevant content, images, and testimonials to ensure a user-friendly and informative online experience for visitors.
4. Email Marketing: Develop and execute email marketing campaigns to keep clients informed about seasonal promotions, new services, and company updates.
5. SEO and SEM: Implement SEO and SEM strategies to improve our website's search engine rankings and increase online visibility.
6. Advertising: Plan and execute online and offline advertising campaigns, including pay-per-click (PPC) advertising, print media, and local events to reach potential clients.
7. Analytics and Reporting: Monitor and analyze marketing performance metrics, prepare regular reports, and make data-driven recommendations to enhance marketing strategies.
8. Customer Engagement: Foster client relationships through follow-up communications, surveys, and feedback collection to improve service quality.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).
• Proven experience in marketing, with a focus on content creation and social media management.
• Strong graphic design and multimedia skills.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Adobe Creative Suite).
• Excellent written and verbal communication skills.
• Creative thinking and a strong eye for design.
• Ability to work independently and collaboratively within a team.
• Knowledge of the landscaping industry or a similar field is a plus.

Benefits:

• Competitive salary and performance-based bonuses.
• Health, dental, and retirement benefits.
• Opportunities for professional development and growth.
• A supportive and dynamic work environment.
• The chance to be part of a thriving landscaping company with a strong reputation for quality.
  
  

If you are a creative and motivated individual who is passionate about marketing and landscaping, we would love to hear from you

Join us at Cutting Edge Irrigation & Lawns, LLC, and help us bring the beauty of the outdoors to life through exceptional marketing efforts. We look forward to welcoming you to our team