Field Marketing Manager

2 weeks ago

Chicago, United States Join the AVANT Team Full time
Job DescriptionJob DescriptionDescription:

AVANT is a platform for IT decision-making and the nation’s premier distributor for next-generation technologies. AVANT provides unique value to its extensive network of Trusted Advisors with original research, channel sales assistance, training, and tools to guide decision-making around IT services that promote business growth. From complex cloud designs to global wide-area network deployments to the latest in security services, AVANT sets the industry standard in enabling its partners and clients to make intelligent, data-driven decisions about services, technology and cost-effective communications. For more information, visit www.goavant.net, or connect on Twitter and LinkedIn.


The Field Marketing Manager (FMM) is responsible for developing, planning and executing strategic and impactful field marketing efforts to assist AVANT Sales in recruiting new Trusted Advisors, enabling current partners and growing revenue in their region. This position will manage regional and local marketing activities from inception to completion including local and regional events, in-market visits, marketing collateral, vendor sponsorships, etc. The FMM role will be essential in guiding regional program development, ensuring sales team members are kept apprised of evolving marketing strategies and plans, and proactively driving alignment between the field and marketing. This role interacts with all levels of the organization as well as outside vendors.

As part of the field marketing team, you will work closely with the Senior Director of Field Marketing, Vice Presidents of each sales region and Channel Managers. The FMM role will support sales and marketing initiatives that are engaging, measurable and foster relationships with Trusted Advisors to build loyalty and influence sales growth.


Responsibilities:

• Support the AVANT Sales team in coordinating and executing marketing initiatives to recruit, enable and grow AVANT’s Trusted Advisors ecosystem

• Ensure AVANT Sales team is apprised of updated tools, materials, and marketing trends and strategies, while also representing AVANT Sales team point of view in marketing planning

• Work with cross-functional teams to make improvements and share/receive best practices with/from other regions and teams

• Plan regional and local events and oversee onsite event management from inception to completion

• Provide registration lists pre and post events to sales with action items

• Facilitate event vendor logistics including RFP, site visit, contract negotiation, signature, purchase requests and purchase orders, payment, onsite management for related vendors

• Manage budget requirements through strategic recommendations and operational efficiencies and deliver projects within agreed timeline and budgets

• Partner with Marketing Operations and Digital Marketing to ensure all tactical elements are in place and report on the success of programs

• Deliver quality assurance that AVANT branding and messaging in marketing materials is clear, consistent, and optimized across regions

• Assist with additional marketing requests and one-off tasks to drive growth of key initiatives

• Coordinate with Vendor Management for MDF sponsorship

• Track and report on event metrics and impact

Requirements:

• At least 3-5 years of professional experience in the areas of sales and/or marketing

• 1-2 years experience with event management

• Motivated, self-starter with the ability to learn quickly and collaborate across several teams building credibility and trusting relationships

• Demonstrated success in project management across functional teams

• Ability to effectively multitask and manage several initiatives at once

• Knowledge of sales and marketing technology such as Salesforce, Hubspot, Cvent, Wordpress, Google Analytics, etc.

• Excellent communication and problem-solving skills

• Strong planning and organizational skills

• Commitment to quality, and attention to detail

• Proven success in managing budgets

• Position requires monthly travel


The information contained in this job description is intended to convey information about the essential functions and requirements of the position. It is not an exhaustive list of the skills, efforts, duties, responsibilities, or working conditions associated with the opportunity. In addition, the employee should be able to communicate effectively and in a constructive manner with management, peers and coworkers.


Benefits:

  • Medical, Dental & Vision Insurance
  • Commuter Benefits
  • 401K Match
  • Unlimited PTO
  • Generous Parental Leave

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