VisitPITTSBURGH Internship

PURPOSE OF VISITPITTSBURGH

VisitPITTSBURGH creates, plans and implements sales, marketing, and public relations programs that attract conventions, tradeshows, media and leisure travelers into the Greater Pittsburgh area, thereby ensuring the area of certain economic benefits. VisitPITTSBURGH achieves its goals through the combined efforts of its sales, marketing and public relations staff who actively solicits convention and tradeshow business, media coverage and leisure travel for the Greater Pittsburgh area along with internal staff who support and promote these efforts.

KNOWLEDGE, SKILLS AND QUALIFICATIONS

• Excellent working knowledge of major social media channels including Facebook, Instagram, Twitter and TikTok
• Experience with content management systems
• Mastery of image/video editing software
• Detail-oriented, able to prioritize with strong project, organizational, planning and time management skills
• A professional who is self-motivated, takes the initiative with a can-do, problem solving attitude
• Curious about digital marketing and its quickly changing trends

ESSENTIAL FUNCTIONS

Performs duties and complete projects as assigned by Marketing Manager, but not limited to:

• Produce and publish compelling, captivating and persuasive marketing content for all VisitPITTSBURGH social, organic and paid
• Film and photograph content at local events, attractions and partner locations
• Contribute creative content ideas website functionality to the development of campaign strategy
• Assist with strategy and implementation of new ideas for engaging and shareable content
• Assist the digital marketing team to identify topics to promote through paid digital ads, as well as creation of ads and performance tracking
• Assist with on-site activations for partner events around Pittsburgh