Marketing Manager

2 weeks ago

Traverse City, United States Team Bob's Heating, Cooling, Plumbing Full time
Job DescriptionJob DescriptionBenefits:
  • 401(k)
  • 401(k) matching
  • Employee discounts
  • Health insurance
  • Paid time off

We are in search of a talented and motivated Marketing Manager to join our team. If you're a creative thinker, highly organized, and passionate about driving marketing initiatives, wed love to have you onboard We are looking for a self-starter who has the marketing experience to begin actively contributing to our marketing strategies right away and hit the ground running developing new marketing initiatives.

About Team Bob's: For over 40 years, Team Bob's has been a trusted provider of heating, cooling, and plumbing services to the Traverse City and surrounding areas. Recognized as the #1 HVAC and Plumbing company in Traverse City in 2023, we've earned our reputation as local industry leaders. At Team Bob's, we pride ourselves on not just being a company, but a close-knit family with a strong commitment to exceptional customer service, integrity, and a supportive work culture. Joining our team means joining a family that will champion your career growth. We're known for our outstanding company culture, positive work environment, and collaborative team mentality, consistently earning recognition as a top employer by the Better Business Bureau, the Record Eagle and our community.

At Team Bobs, we know that our talented team is what allows us to keep growing and raising the bar, and it is important that our team thrives. That is why we offer a generous benefits package, the opportunity for advancement and promotions, and a healthy work/life balance so our employees can have time to spend with their families and loved ones. Discover why our employees love being part of Team Bob's

Pay: Salary starting at $60k+, Top Pay for Top Talent
Compensation will depend on experience and will increase with skills and continued education

Hours: 7:30am - 4:30pm, Monday to Friday, occasional nights and weekends

Key Responsibilities:
  • Campaign Support: Collaborate on the planning, execution, and optimization of diverse marketing campaigns, including direct mail, newsletters, email marketing, social media, content marketing, and paid advertising.
  • Content Creation: Craft and design various advertisements, encompassing social media posts, digital marketing ads, print ads, billboard ads, and more. Monitor daily sales and leads status, tracking progress against the budget.
  • Social Media Management: Take charge of our social media presence by scheduling posts, engaging with the audience, and analyzing performance data. Oversee social media marketing and website updates. Manage online accounts, including BBB, local chamber accounts, email marketing, Google, Yelp, Nextdoor, etc.
  • Analytics and Reporting: Manage Google Analytics and conduct in-depth analysis, comparing current statistics with previous months and years to enhance campaign effectiveness.
  • Event Coordination: Assist in the organization and promotion of company and community events, including home shows, while tracking results. Generate ideas for promotional events and ensure their efficient execution.
  • Market Research: Stay updated with industry trends and conduct competitive analysis to identify opportunities and make data-driven recommendations.
  • Collaboration: Manage relationship with the Marketing Agency and oversee all aspects of the Google Business Account. Work closely with management and sales team to ensure consistent brand messaging and an exceptional customer experience.
  • Administrative Tasks: Handle various administrative duties, such as budget tracking, invoice processing, and vendor management.
Required Qualifications:
  • 3-5 years relevant marketing experience.
  • Strong self starter.
  • Valid drivers license and insurable driving record.
  • Professional phone etiquette.
  • Analytical and creative mindset.
  • Strong verbal and written communication skills.
  • Excellent interpersonal skills.
  • Exceptional organization and attention to detail.
  • Proficiency with Email and Microsoft Office software.
Benefits:
  • 401(k)
  • 401(k) Company Matching
  • Company Paid Medical Insurance
  • Company Paid Life Insurance equal to one year's salary
  • Vision Insurance
  • Dental Insurance
  • Paid Time Off
  • Paid Sick Days
  • Paid Holidays
  • Paid Training
  • Employee Assistance Program
  • Company Logo Wear Supplied
  • Access to On-Site Employee Gym
  • Gym Membership Reimbursement
  • Employee Discounts
Apply Now: Join Team Bob's today and become part of a family that cares about your success and invests in your growth

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