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Marketing Operations Data Analyst
2 months ago
Role : Marketing Operations Data Analyst
Location : Mountain View CA (Hybrid 2-3 days a week Onsite)
Hire type : Contract.
Responsibilities:
? Develop clear and concise data definitions, sources, and uses for Campaign and Solutions Strategists.
? Maintain comprehensive documentation of data sources, definitions, and audience options and provide searchable release notes and updates to keep users informed and up-to-date.
? Collaborate with strategy and data teams to identify valuable audience options and continuously improve and educate on audience menu options.
? Oversee data investigations and create audiences using data enablement tools and send pipelines of data to 3rd party marketing tools.
? Partner with stakeholders to define requirements, establish priorities, and mitigate risks to project deliverables.
? Educate and provide guidance to business stakeholders on how best to harness available data in support of business needs, make recommendations, and provide alternatives to meet business needs.
? Develop a deep understanding of our Small Business customer data set, including Intuit’s business data about our customers, user-entered data, and 3rd party data. Qualifications:
Requirements
? Bachelor’s degree in computer science, Information Technology, or related field.
? 3+ years of marketing operations experience.
? Strong SQL skills.
? Experience with Customer Data Platforms (CDPs).
? Strong data discovery and data orchestration background.
? Excellent communication and collaboration skills with both technical and non-technical functions.
? Detail-oriented with the ability to manage multiple projects simultaneously.
? Strong problem-solving and analytical skills.
? Experience with marketing automation tools such as Eloqua, Braze, Adobe Experience Platform a plus.
? Ability to work independently and as part of a team
