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Marketing Associate

1 month ago

Saint Louis, United States Rezilient Health Full time
Job DescriptionJob Description

We're not telehealth and we're not a traditional doctor's office: we're the best parts of both.

Our mission at Rezilient is simple: to make access to primary and multispeciality care convenient, timely and seamless. Because we virtually beam our doctors into our CloudClinics, our members can choose their doctor based on their preferences, not their location, for a completely different healthcare care experience.

Our doctors can be anywhere, while our CloudClinics are conveniently located where people live, work and shop. Each CloudClinic is staffed by an experienced clinic specialist who becomes the doctor’s hands. Our members can also interact with their Rezilient doctors through chat and video, providing a continuous relationship with their doctor no matter where they are.

Above all, our tech-forward approach streamlines the primary care experience so our doctors have the time to treat our members as a whole person, not just a collection of symptoms. And we’re continuing to add specialty services and breakthrough technology to offer the most comprehensive, convenient care possible.

We are looking for a Marketing Associate to help organize, build, and set the foundation for Rezilient’s B2B2C marketing function as we rapidly scale as an organization. As a Marketing Associate, you will be responsible for supporting our B2B marketing, business development, and member activation efforts across employers and health plans. By working closely within our Growth Team and cross-functionally across departments, you will execute data-driven insights and marketing solutions to improve Rezilient's target market reach. This includes identifying and implementing Marketing-related solutions, process improvements, planning, forecasting and reporting across Rezilient Health.

Key Responsibilities:

  • Assist with forecasting by analyzing, engagement, and activation data and providing data-driven recommendations
  • Implement product marketing strategy in the context of real-time competitive analysis with a willingness and ability to rapidly adjust in a fast-paced environment. Develop product positioning and messaging that differentiates Rezilient in the market by understanding customer and member needs.
  • Develop and implement creative assets and content across multiple B2B2C channels including, but not limited to landing pages, email, phone, web/mobile, print, social and events
  • Develop and implement consumer-focused marketing campaigns and initiatives to activate and engage with health plan members and their dependents.
  • Assist in the development of robust Rezilient marketing reporting and analytics to track key performance indicators and campaign efficacy.
  • Collaborate with cross-functional teams to identify and implement solutions to improve go-to-market efficiency and effectiveness

Requirements

  • Bachelor's degree in Marketing, Business, or a related field
  • 2+ years of experience in a similar B2B2C role – ideally at a tech-enabled healthcare provider or startup
  • Experience in the healthcare industry preferred – with experience developing and implementing patient facing strategies for provider organizations (e.g., sign-ups, engagement, messaging) and marketing content for employers and brokers strongly preferred
  • Strong analytical and problem-solving skills – including ability to set-up marketing data dashboards and use them to run analytics and inform day-to-day tactics
  • Excellent Canva design skills, with additional proficiency in Microsoft Excel, PowerPoint, Hubspot, Customer.Io, Google Analytics, Google Workspace, Webflow (or equivalent)
  • Excellent communication and organizational skills

Benefits

  • A chance to shape the future of healthcare.
  • A culture where your ideas and contributions make a real difference to the future of the organization.
  • A supportive, collaborative, and diverse team environment.
  • Competitive compensation and benefits, including:
    • Unlimited PTO and up to 11 paid holidays
    • Universal Paid Family Leave
    • Medical, Dental, Vision, and Life Insurance
    • Stock Options.

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