Bilingual Marketing Specialist

2 weeks ago


Missouri City, United States GPI Real Estate Management Full time
Job DescriptionJob Description

We are looking for a Marketing Specialist to join our team in our Houston office. The Marketing Specialist will create and distribute positive branding messages and collateral for the company's products and services.

The ideal person for this position has a dynamic personality and is passionate about sales and marketing. This candidate should have previous relevant experience and be interested in learning new sales techniques. To succeed in this role, he/she should be goal-driven and have strong negotiation skills.

Responsibilities:
1. Develop, execute, and track online marketing campaigns to effectively increase website
traffic.
2. Conduct marketing data analysis on new and existing customers through database marketing
to achieve precision marketing, improve conversion rates, and repeat purchase rates.
3. Plan and execute promotional activities, product launches, or other marketing-related events.
4. Regularly post new content on social media accounts and be responsible for account
maintenance.
5. Responsible for writing promotional content for WeChat official accounts.
6. Optimize various marketing channels to increase the number of potential tenants.

Qualifications:
1. Bachelor's degree or above.
2. Have more than 3 years of experience in online promotion and digital marketing.
3. Fluent in both Chinese and English, with the ability to conduct bilingual marketing and
promotion.
4. Experience with web data processing software such as Google Analytics is preferred.
5. Experience in real estate investment management is preferred.

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