PPC Manager

smartdept. is searching for a PPC Manager for an ad agency client. This is a part-time (~8-10 hrs/week), fully remote, ongoing contract opportunity. Compensation for this position is expected to be $27/hr - $33/hr depending on experience level and fit.

The ideal candidate will have a strong understanding of search engine marketing (SEM), as well as experience in using PPC platforms such as Google AdWords and Bing Ads. They will also have excellent analytical and problem-solving skills, including developing and executing keyword research, creating and managing ad campaigns, tracking and analyzing campaign performance, and optimizing campaigns for maximum results.

What You’ll Do:

• • Develop and execute keyword research to identify the most relevant keywords for a company's website

  • Create and manage ad campaigns using PPC platforms such as Google AdWords and Bing Ads

  • Track and analyze campaign performance to measure results and make suggestions and adjustments as needed

  • Optimize campaigns for maximum results, including improving click-through rates (CTR), conversion rates, and return on investment (ROI)

  • Work with other members of the marketing team to develop and implement marketing strategies

What You’ll Need:

• • 3-5 years of experience in PPC management

  • Strong understanding of SEM and PPC platforms

  • Excellent analytical and problem-solving skills

  • Ability to work independently and as part of a team

  • Excellent written and verbal communication skills