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Web Designer

2 months ago

West Palm Beach FL United States Zendrop Full time

About Zendrop:

We are an innovative startup focused on delivering exceptional solutions to eCommerce sellers, helping them optimize and grow their businesses. As part of our growth, we’re looking for a Web Designer to join our marketing team to elevate our brand presence and enhance the digital experience for our users.


Location:

This is an in office role. The office is located at: 1401 Forum Way Suite 500 West Palm Beach FL 33401


Role Overview:

The Web Designer will be a key player on our marketing team, responsible for designing and optimizing our web assets to drive engagement and conversions. This role requires a versatile designer with skills spanning UI/UX, web development basics, and a strong understanding of web best practices for a high-impact startup environment.


Key Responsibilities:

  • Design & Development: Create visually engaging and functional designs for website pages, landing pages, emails, and digital assets. Implement designs in web platforms (e.g., WordPress or HTML/CSS).
  • User Experience: Develop user-centered designs that enhance the online experience and improve usability across web assets.
  • Optimization & Testing: Collaborate with the CRO team to perform A/B testing, collect user feedback, and refine designs for better conversion rates.
  • Collaboration: Work closely with performance marketing, SEO, content, and CRM teams to ensure consistency in branding and optimal performance of web assets.
  • Branding & Visual Identity: Maintain and evolve the visual language of our website to align with brand guidelines and marketing objectives.
  • Analytics & Reporting: Monitor web performance and user behavior, making data-driven adjustments to improve metrics such as bounce rate, time on site, and conversions.


Qualifications:

  • 2+ years of experience in web design, ideally within a startup or digital marketing environment.
  • Proficiency in design tools (e.g., Figma, Adobe XD, Photoshop, Illustrator).
  • Experience with website management platforms (e.g. WordPress).
  • Familiarity with SEO principles and understanding of how web design impacts performance.
  • Ability to manage multiple projects in a fast-paced environment.
  • Strong collaboration and communication skills.


Nice-to-Haves:

  • Experience with A/B testing tools (e.g., Google Optimize, Optimizely).
  • Knowledge of CRM and marketing automation platforms.
  • Basic understanding of analytics tools (e.g., Google Analytics).
  • Basic knowledge of front-end development (HTML, CSS, JavaScript is a plus).


Benefits:

  • Unlimited PTO
  • Competitive salary and benefits package including paid Medical, Dental, and Vision benefits
  • Career development and growth opportunities
  • A collaborative and inclusive work environment
  • Opportunity to shape and grow a dynamic startup