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Sales and Marketing Specialist
1 month ago
Description:DIOCESE OF MANCHESTERCamp Bernadette and Camp Fatima153 Ash Street, Manchester, NHPOSITION DESCRIPTION
POSITION: Sales and Marketing Specialist & Resident Director
FLSA: Exempt
JOB TYPE: Full-time
SECRETARIAT: Office of Catholic Schools
INTRODUCTION:
The Bishop of Manchester is the visible principle and foundation of unity in the particular diocese entrusted to him. In a unique and visible way, he makes Christ's mission present and enduring as Shepherd of the Christian Community. In order to fulfill his mission, the Bishop employs suitable, chosen collaborators (clerics, religious, or lay people). He shares with them the apostolic mission and entrusts various responsibilities to them.
Each position employed in the Diocesan Administration Building helps to extend the ministry of the Bishop in particular ways as outlined in the position description. All employees of the diocesan administration assist the Bishop of Manchester in serving the parishes, schools and institutions of the Catholic Church in New Hampshire.
In the off season, October through April, the Sales and Marketing Specialist & Resident Director works closely and collaboratively with the Executive Director and others in the camps' office to grow camper enrollment at Camps Bernadette and Fatima through camper retention and new camper recruitment.
May through September, this position is responsible for all operational functions of Camp Fatima for Boys. This role also supports the Executive Director with alumni engagement initiatives and alumni event planning.
The person in this position is a visible leader in our camp community, strives to fulfill the mission while upholding and promoting the Catholic identity and mission of the camps, expands Camps Bernadette and Fatima's brand, increases the camps' enrollment, and improves alumni relations.
This is a full-time position reporting to the Executive Director, Camps Bernadette and Fatima.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Increases camper enrollment at Bernadette & Fatima by successfully creating and executing on retention and new camper sales strategies.
- During the off season speaks regularly and works closely with Catholic school and parish groups throughout the Northeast to create centers of influence for camper enrollment.
- Identifies new geographic areas and communities for the camps to penetrate new markets.
- Travels routinely in the off-season with colleagues and independently to conduct camp presentations to new and existing families to grow enrollment.
- Works with the Executive Director to maintain ACA standards and operate under N.H. Law, assisting in the development of written work to accomplish this when necessary.
- Works with Executive Director to develop procedures, routines, and practices for all camp operations.
- Works with Executive Director and Business Manager to develop and manage annual budget including the day-to-day financial operation of camp.
- Must live at camp during summer sessions to manage all operations and personnel.
- Review inventories and order or supervise the ordering of equipment and supplies in accordance with the annual budget.
- Carries out a system of recruiting and hiring staff including interviews, reference checks, and background checks.
- Prepares and conducts pre-camp and in-service training for all CITs and staff members
- Develops new activities, schedules, and procedures for camp operation.
- Directly leads, supervises, and motivates the head staff, and summer office staff.
- Prepares an evaluation and summary of current camp season including inventories, staff evaluations, camper/parent evaluations.
- Monitors safety and crisis management plans including all emergency procedures.
- Supervises and participates in decision making on the behavior and guidance of campers whose behaviors are beyond the responsibility of the general staff.
ENVIRONMENT:
- A shared workspace in the camp office
- Approximately 20% of time spent traveling
- Full time residence required at camp during the summer season
- Frequent use of office equipment.
EDUCATION, EXPERIENCE, AND SKILLS REQUIRED:
- Bachelor's degree and 2-3 years related customer-conversion sales experience; experience in a summer camp setting required; must be at least 25 years of age per ACA camp director requirements.
- Practicing Catholic in good standing with the Church
- A working knowledge of the Catholic Church and Church teaching.
- Superior interpersonal and presentation skills.
- Ability to sell our camps and their value proposition to families to increase camper enrollment.
- Proficiency with social media, Email platforms, CRM.
- Acts as a public face and voice of the camps representing our vision & mission.
- Outstanding verbal and written communication skills.
- Ability to represent the camps well in many environments - in person, on webinars, over the phone, etc.
- Proficient use of Microsoft Office tools such as Outlook, Word, Excel, and PowerPoint.
- Ability to travel to parishes, schools, and other locations for marketing / enrollment meetings.
- Ability to lead, mentor, manage, and develop staff.
- Ability to plan, organize, and carry out daily and special programs.
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