Senior Manager, Advanced Analytics

Job Overview

The Senior Manager, Advanced Analytics leads analytics and measurement initiatives across Digital, Customer Experience, and Database Marketing. This role translates complex customer and marketing data into actionable insights and recommendations that drive business decisions.

Job Overview

The Senior Manager, Advanced Analytics leads analytics and measurement initiatives across Digital, Customer Experience, and Database Marketing. This role translates complex customer and marketing data into actionable insights and recommendations that drive business decisions.

The ideal candidate combines strong technical expertise with the ability to independently lead analytics from business question through analysis, recommendation, and executive communication.

This is a hybrid position based in our Woodland Hills, Los Angeles office. You will be required to adhere to our hybrid work policy, working from our office Monday and Thursday plus one additional weekday on a weekly basis.

Key Responsibilities

Advanced Analytics & Business Insights

• Lead analysis across customer segments, digital channels, web traffic, promotions, customer journeys, and upsell opportunities.
• Identify trends, performance drivers, and opportunities that inform business strategy.
• Translate complex data into clear insights and recommendations for senior leadership.
• Partner with stakeholders to turn business questions into structured analytical approaches.

Measurement & Experimentation

• Define KPIs and measurement strategies across digital, email, database, and customer journey initiatives.
• Design and evaluate test/control experiments, holdouts, and incrementality measurements.
• Translate testing results into recommendations for marketing and customer experience strategies.

Customer & Database Analytics

• Lead analytics for database growth, lead generation, conversion, engagement, acquisition, and retention.
• Identify drivers of customer growth, engagement, conversion, and attrition.
• Develop reporting that measures customer and database health.

Analytics Platforms & Self-Service

• Develop and scale analytics solutions using Adobe Analytics, Databricks, SQL, Power BI, and related platforms.
• Build Power BI dashboards, semantic models, reusable reporting, and Databricks Genie spaces.
• Improve reporting automation and establish consistent metric definitions, business logic, metadata, and documentation.

AI & Predictive Analytics

• Advance self-service and AI-enabled analytics for analysts and business users.
• Develop trusted business context and definitions that improve the accuracy of AI-generated insights.
• Identify opportunities to use AI agents to automate analytical workflows.
• Apply predictive analytics and evaluate propensity, recommendation, and customer decisioning models.
• Translate model outputs into actionable business recommendations.

Analytics Leadership

• Lead complex analytical initiatives from problem definition through analysis, validation, and recommendation.
• Review analytical work for accuracy, rigor, business relevance, and clarity.
• Establish analytics standards and reusable best practices.
• Coach analysts and cross-functional partners on measurement, reporting, and data-driven decision-making.

Required Qualifications

• 8+ years of experience in Advanced Analytics, Business Intelligence, Marketing Analytics, Customer Analytics, Data Science, or related fields.
• Demonstrated experience leading complex analytics initiatives across technical and business teams.
• Advanced SQL skills and strong experience with Databricks, Power BI, or comparable modern analytics platforms.
• Experience developing dashboards, reporting, analytical frameworks, and executive-level insights.
• Experience with customer, marketing, digital, or journey analytics.
• Experience designing or evaluating experiments, including test/control strategies, holdouts, or incrementality measurement.
• Experience with predictive analytics and translating model o