Associate Director, Consumer Gen AI and Agentic Strategy and Delivery

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Connect to your opportunity

We are seeking to hire an experienced Assistant Director focused on Consumer Gen AI and agentic strategy and delivery within Deloitte’s Engineering, AI & Data service offering.

You will work with Consumer clients, third parties and Deloitte teams from across the Firm. You will support retailers, consumer goods, travel, hospitality and other customer-led businesses as they navigate an environment where margins are tight, brand trust is critical, and understanding and serving customers consistently across omni-channel routes to sales and loyalty is increasingly complex. You will combine industry insight, commercial judgement and practical delivery experience to shape and mobilise GenAI and agentic opportunities that create measurable business value.

Your role

As an Assistant Director in Consumer Gen AI and agentic strategy and delivery, you will help clients identify, prioritise, design and deliver AI-enabled transformation across customer, commercial and operational value chains.

In this role, you may be expected to:

• Lead senior client conversations to identify where GenAI and agentic technologies can improve Consumer business performance, including margin protection, growth, brand experience, loyalty, customer service, marketing effectiveness and operational productivity.
• Shape and prioritise Consumer AI and automation opportunity pipelines, translating customer, commercial and operational pain points into use cases, value cases, delivery roadmaps and mobilisation plans.
• Manage Deloitte and client teams through discovery, design and delivery of GenAI and agentic solutions across functions such as customer engagement, digital commerce, stores, contact centres, marketing, supply chain, finance, HR and shared services.
• Develop business cases and benefits frameworks that quantify productivity, cost, revenue, customer experience and brand outcomes, and support delivery governance to track value realisation.
• Bring practical Consumer industry knowledge to help clients understand how AI-enabled operating models, automation, data and technology can help them compete across omni-channel sales, service and loyalty ecosystems.

Connect to your skills and professional experience

We are looking for candidates who are able to demonstrate skills and experience in some of the following:

INDUSTRY, STRATEGY & DELIVERY EXPERIENCE

• Strong experience in the Consumer industry, gained through consulting and/or industry roles, with a practical understanding of consumer businesses, customer-facing operating models and commercial pressures.
• Experience working with retailers, consumer products, travel, hospitality or other customer-led businesses where margin pressure, brand differentiation, loyalty and omni-channel execution are central to success.
• Proven experience identifying, assessing and prioritising GenAI, agentic automation or intelligent automation opportunities, converting business challenges into use cases, quantified value cases and delivery roadmaps.
• Experience leading transformation workstreams, projects or programmes from discovery through design, mobilisation, delivery and benefits tracking, including managing teams, budgets, senior stakeholders and commercial scope.
• Ability to translate Consumer industry trends and client challenges into practical AI-enabled strategies, operating model changes and implementation plans that can be understood by both business and technology stakeholders.
• Experience shaping client proposals, business cases or commercial opportunities, and contributing to trusted senior stakeholder relati