Product Marketing Lead

2 weeks ago


Sunnyvale CA, United States Fortinet Full time

Product Marketing Lead- Security OperationsBay Area Candidates OnlyFortinet (NASDAQ: FTNT) secures the largest enterprise, service provider, and government organizations around the world. Fortinet empowers its customers with intelligent, seamless protection across the expanding attack surface and the power to take on ever-increasing performance requirements of the borderless network—today and into the future. Only the Fortinet Security Fabric architecture can deliver security without compromise to address the most critical security challenges, whether in networked, application, cloud, or mobile environments. Fortinet ranks number one in the most security appliances shipped worldwide and more than 600,000 customers trust Fortinet to protect their businesses. In light of the high profile (and often sophisticated) cyber-attacks, many organizations are increasing their security posture with detection and response-oriented technology and services to reduce the impact of cybersecurity incidents.  Fortinet has had great success with many of the cutting edge technologies in our Security Operations portfolio and is looking to accelerate a number of businesses including security information and event management (SIEM), security orchestration, automation and response (SOAR), user and entity behavioral analytics (UEBA), incident response (IR) services and more.  Accordingly, we have an opening for a Product Marketing leader to play a strategic role within the Global Products and Solutions team.  This is an exciting opportunity to define, execute and refine the business strategy, messaging and delivery for a ten figure annual business with double digit annual growth.  Primary responsibilities fall into 5 categories: Set go to market plans Size and segment the market, identifying the best opportunities for the Fortinet offering Define the target organization (audience and individual) with acute pains and consensus requirements that we have an unfair competitive advantage in addressing with our endpoint security offerings Craft and deliver messaging that will convey that advantage and resultant value for the (partner and end user) audience Lead cross-functional teams in executing the plans Collaborate with campaign, channel and technical marketing to identify and create informational resources in various forms Work with corporate marketing on broad-based content for the web, social media, press and other vehicles Enable and support sales and channel enablement with tools and training Track and course correct the business Monitor and support revenue progress and pipeline Prepare quarterly as well as annual business reviews and plans Investigate results, root causes and opportunities for expansion Be the primary subject matter expert and champion for the products and solutions Conduct online and in person events, including executive briefings for partners,  Engage with industry analysts to shape and convey our messaging and strategy Establish/extend public persona in the channel through market education and field engagement Manage a small team of direct reports Provide day-to-day guidance and ongoing mentoring Establish strategic objectives and manage their attainment Handle annual merit review and long-term career goals  Title and reporting lines are negotiable depending on experience and qualification.  The ideal candidate would have 10+ years of product marketing and/or product management experience in cyber security, including 2+ direct people management. Other desired qualifications include experience marketing to the CISO / SOC Manager / Security Architect, leveraging the local VAR and MSSP community, empowering sellers and enabling campaign marketers. Strong communication skills, plus an entrepreneurial spirit, are a must. This global role is located in our San Francisco Bay Area, CA, headquarters.  Fortinet offers employees a variety of benefits, including medical, dental, vision, life and disability insurance, 401(k), 11 paid holidays, vacation time, and sick time as well as a comprehensive leave program. Wage ranges are based on various factors including the labor market, job type, and job level. Earnings for this position are expected to be $150,000 - $210,000. Exact salary offers will be determined by factors such as the candidate's subject knowledge, skill level, qualifications, experience, and geographic location.All roles are eligible to participate in the Fortinet equity program, Bonus eligibility is reviewed at time of hire and annually at the Company’s discretion.#LI-JN1Full timePosting Date: 2023-11-09



  • Sunnyvale, CA, United States Google Full time

    Minimum qualifications:Bachelor's degree or equivalent practical experience.6 years of experience in product marketing.Preferred qualifications:Experience creating and managing messaging artifacts and channels, and running marketing campaigns.Experience working in enterprise technology and operating in a global role or on a global scale.Experience working in...


  • Sunnyvale, United States Intelletec Full time

    Our startup client is looking to bring on their first Product Marketing Manager to join their growing team. The ideal candidate will be responsible for creating relevant product marketing content. Your market research will help guide you when creating this content and you will collaborate with other internal teams and product marketing team members to...


  • Sunnyvale, United States Intelletec Limited Full time

    Our startup client is looking to bring on their first Product Marketing Manager to join their growing team. The ideal candidate will be responsible for creating relevant product marketing content. Your market research will help guide you when creating this content and you will collaborate with other internal teams and product marketing team members to...


  • Sunnyvale, United States Intelletec Limited Full time

    Our startup client is looking to bring on their first Product Marketing Manager to join their growing team. The ideal candidate will be responsible for creating relevant product marketing content. Your market research will help guide you when creating this content and you will collaborate with other internal teams and product marketing team members to...


  • San Francisco, CA, United States Deputy Full time

    San FranciscoMarketing – Product Marketing /Full Time /RemoteAt Deputy, we empower businesses to build thriving workplaces - ones where staff are engaged, customers are served well, businesses are legally compliant, and companies’ profits thrive. Our reach extends across 70+ countries worldwide, serving more than 320,000 workplaces. Deputy is a global...


  • Irvine, CA, United States Razer Full time

    Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put...


  • Sunnyvale, United States The Sage Group Full time

    Added - 01/02/24 Product Marketing Manager Marketing/Branding San Francisco , California | Freelance Related Marketing/Branding Jobs Marketing Project Manager Redwood City , California Partner Marketing Manager Sunnyvale , California Community Program Coordinator San Francisco , California Assistant Marketing Manager, Email Marketing LA , California...


  • Sunnyvale, United States Protingent Full time

    Position Title: Product Labeling Business Process LeadPosition Description: Protingent Staffing has an exciting contract opportunity for Product Labeling Business Process Lead with our client that is located in Sunnyvale, CA.Project Description: Product Labeling Business Process Lead (contract) within the Technical Services organization, reporting to the...


  • San Francisco, CA, United States OpenGov Full time

    Chicago, IL / Plano, TX / Boston, MA / San Francisco, CAMarketing /Full-time /HybridThe Vice President of Product Marketing will lead  product marketing efforts and be responsible for all aspects of the function: go-to-market strategy, positioning, messaging, competitive intelligence, pricing and packaging, product launches, and sales collateral. This...


  • Campbell, CA, United States Mirantis Full time

    Company DescriptionMirantis helps enterprises move to the cloud on their terms, delivering a true cloud experience on any infrastructure, powered by Kubernetes. The company uses a unique as-a-service model empowering developers to build, share and run their applications anywhere – from public to hybrid cloud and to the edge. Mirantis serves many of the...


  • San Jose, CA, United States AppZen Full time

    AppZen is the leader in autonomous spend-to-pay software. Its patented artificial intelligence accurately and efficiently processes information from thousands of data sources so that organizations can better understand enterprise spend at scale to make smarter business decisions. It seamlessly integrates with existing accounts payable, expense, and card...


  • San Francisco, CA, United States IC Resources Full time

     Strategic Product Marketing Manager Bay Area (Office-Based)Company Overview:The company is a leading provider of wireless power solutions, specialising in RFID systems, low-power communications, energy harvesting, and battery technologies. With a focus on innovation and market leadership, the company caters to a diverse range of industries including...

  • VP Product Management

    3 weeks ago


    Sunnyvale, United States Commerceiq Full time

    Company Overview At CommerceIQ, we help consumer brands accelerate their retail ecommerce market share growth and profitability through machine learning algorithms. We are building the world's most complete and sophisticated Retail Ecommerce Management Platform, which connects and intelligently automates the management of retail ecommerce channels like...


  • Sunnyvale, United States AKOOL Full time

    Key Responsibilities: Product Strategy Development: Spearhead the creation and execution of product strategies that align with the company's vision and market needs. Conduct comprehensive market research to identify new opportunities and trends in generative AI. User Experience Design: Collaborate with UI/UX designers to ensure the product provides a...


  • Sunnyvale, United States AKOOL Full time

    Key Responsibilities:Product Strategy Development: Spearhead the creation and execution of product strategies that align with the company's vision and market needs. Conduct comprehensive market research to identify new opportunities and trends in generative AI.User Experience Design: Collaborate with UI/UX designers to ensure the product provides a seamless...


  • Sunnyvale, United States AKOOL Full time

    Key Responsibilities:Product Strategy Development: Spearhead the creation and execution of product strategies that align with the company's vision and market needs. Conduct comprehensive market research to identify new opportunities and trends in generative AI.User Experience Design: Collaborate with UI/UX designers to ensure the product provides a seamless...


  • San Francisco, CA, United States Atlassian Full time

    Overview Atlassian is looking for a driven and creative Marketer to lead our Ecosystem Marketing team. As the go-to-market owner for the Atlassian Marketplace, developer platform, and technology partnerships, your role will be to guide the strategy and execution of our launches, programs, and overarching narrative.We’re looking for someone who’s...


  • Sunnyvale, CA, United States Google Full time

    Minimum qualifications:Bachelor's degree or equivalent practical experience.8 years of experience in Business-to-Business (B2B) marketing, field or pipeline marketing.Experience planning or executing multiple marketing programs with cross-functional stakeholders, working with field sales teams.Preferred qualifications:Experience in Demand Generation strategy...


  • Sunnyvale, United States System Soft Technologies Full time

    Job Description Responsible for executing, optimizing, and reporting on the lead generation and nurturing process utilizing various marketing platforms and techniques to increase marketing qualified leads conversion rates to opportunities and opportunity wins. Duties and Responsibilities: Marketing PlanningDigital, traditional media and event marketing...


  • Sunnyvale, United States Ceribell, Inc Full time

    The Sr. Manager, Product Strategy is responsible for leading the development for Ceribell’s portfolio expansion into new indications and patient populations. This includes the creation and coordination of software, UI, and hardware product needs definition, business cases, product positioning, clinical strategies, go-to market strategies, product maps,...