Adobe Analytics Architect at Issaquah, WA

4 weeks ago

Issaquah, United States VeridianTech Full time

Job Description:

We are looking for passionate, enthusiastic Adobe Analytics Architect for delivery roles in a large-scale project.

Candidate will be leading a team of 4 to 6 members and responsible for technical deliverables related to Adobe Analytics.

Candidate will be responsible to establish technical governance, share best practices and provide technical directions during implementation phase and post implementation sustainment phase.

Roles and responsibilities

  • Establish governance standards for Adobe Analytics throughout the lifecycle phases - design, implementation, and release, and disseminate best practices to the team for adoption.
  • Collaborate with cross-functional teams, including marketers, developers, and analysts, to define measurement requirements and implement tracking solutions.
  • Serve as an Architect to design and implement Adobe Analytics data collection, processing, reporting and dashboarding requirements for mobile and web channels.
  • Capable of evaluating the efficiency and effectiveness of various validation tools and suggest changes as applicable.
  • Capable of executing option analysis between multiple architectural options available
  • Capable of devise solution addressing specific functional/technical requirements
  • Architect and implement Adobe Analytics tracking strategies to capture relevant data points across digital properties, including websites and mobile apps.
  • Be an SME on Adobe Analytics technology trends and platforms, collaborate with other team members.
  • Lead and show direction in analytics strategy building, design & development, implementation & deployment of various analytics module and features.
  • Establish and maintain data quality standards. Regularly audit data accuracy and tracking implementations to ensure compliance with data governance guidelines.
  • Help the project manager with task development, project planning, risk identification and mitigation planning and help evolve the software development methodology.
  • Build RCA for data anomalies and recommendations to fix it.
  • Ensure technical issues are quickly resolved, implement strategies and solutions to mitigate, create framework to support accelerated implementation and interface with client architects.
  • Provide an assessment of obstacles and technical hurdles to the success of the project.
  • Ability to troubleshoot and solve problems in an accelerated fashion leveraging various toolsets in Adobe Analytics space.
  • Support tracking prioritization and building ongoing roadmap of Analytics improvements.
  • Ability to assess current maturity state and suggest on how to progress in the maturity path
  • Support the implementation of JavaScript, validate and debug tag implementation of marketing tags and analytics tracking.
  • Lead and participate in the identification of new ideas by monitoring tracking, analysing performance, identifying areas of improvement, and recommending ways to improve on a daily basis.
  • Stay updated on industry best practices, emerging trends, and new features in Adobe Analytics, and recommend innovative solutions to enhance analytics capabilities.

Skills and Qualification:

  • Minimum of 12 years of experience in digital analytics, with at least 5-8 years focused on Adobe Analytics
  • Experience with various channel web, app, advertisement is preferred.
  • Retail experience is a plus for the role.
  • Strong analytical and problem-solving skills, with the ability to translate business requirements into technical solutions.
  • Strong business acumen, combined with a customer-centric approach in identifying, developing, and enabling deep actionable insights to improve the digital experience for customers and prospects.
  • Ability to work independently and manage multiple, time-sensitive deliverables and competing priorities.
  • Excellent communication skills, capable of effectively articulating technical concepts to non-technical audiences.
  • Proven ability to lead and mentor teams, manage projects, and collaborate across functions.
  • Bachelor's degree in marketing, Computer Science, Engineering, or a related field
  • Adobe Analytics Architect certification is preferred.

Soft Skills:

  • Leadership qualities
  • Excellent verbal, interpersonal and written communication skills
  • Strong skills to effectively interface with client and other stakeholders.
  • Self-motivated and able to work with minimal direction.
Adobe Analytics Architect at Issaquah, WA (Hybrid model -- onsite for 3 days per week) Full time Hire

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