Account Director, Client Experience

Account Director, Client ExperienceWe are a tech-enabled growth firmat the intersection of marketing, consulting & data intelligenceigniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the worldwith a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&Aputting marketers in a strategic seat at the tableand providing value in unparalleled ways.Managing billions in media, our dynamic teamof consultative marketers, creatives, analysts and technologistschallenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.Strong English proficiency is required for this job.We're currently on the lookout for potential candidates to join our talent pool via this job listing. Your qualifications will be assessed for both present positions and future opportunities. Should your skills align with a role and an opening arise, our recruitment team will reach out to you promptly. However, please keep in mind that this doesn't guarantee immediate placement or communication.A Day in the Life:As an Account Director, you'll be responsible for working with clients in the B2B, Consumer Services, CPG/Retail, Fashion, Lifestyle/Ecommerce or Enterprise space. You'll have a broad and varied background with hands-on experience across many digital marketing channels and tools. This role will work to drive performance through integrated marketing tactics across paid, owned and earned channels. Through a deep understanding of the client's business, the Account Director will guide and counsel clients on how marketing tactics can drive business outcomes. The Account Director will lead teams of highly-talented marketers by working closely to optimize their efforts and provide guidance, enforcing pivots when necessary. Additionally, you'll demonstrate exceptional leadership by gaining trust and providing unmatched strategic insight to their account teams. This is an exciting role for a seasoned digital marketer seeking an opportunity to lead innovative marketing campaigns.Key Responsibilities:Employ AI technologies to enhance and optimize business processesUtilize and leverage Power Digital's Nova ecosystem as it relates to your departmentClient-centric Communication: Establishes a strong relationship with client key decision makers by hosting monthly one-on-one check-ins to gauge sentiment, solicit feedback and share additional opportunitiesMarketing Strategy: Guides the account team with a comprehensive strategy across paid, owned and earned channels to meet or exceed client business objectives; Demonstrates proficiency in media planning, including the connection of a client's product, audience and mediaData-driven Insights: Leverages data and analytics to identify strategic opportunities; Translates learnings into clear and concise reporting with actionable next stepsMeasurement Frameworks: Uses overlapping datasets to find the truth and make better marketing decisions; Prioritizes business metrics to guide strategy, decisions and budgets; Leverages platform or attribution metrics to inform tactical daily optimizations; Uses incrementality to validate when neededClient Retention: Leads the contract renewal strategy, presentation and proposal development alongside the Account Manager to extend client partnerships; Reviews and analyzes client contracts on a regular basis to ensure goals are on targetService Expansions: Works with the Account Manager and the internal account team to identify additional strategies to improve performance and expand client partnershipsClient Portfolio: Manages a diverse set of clients totaling a minimum of $175K in monthly recurring revenueTeam Coaching and Development: Leads by example and practices servant leadership; Delivers timely, specific feedback to account team members to up-level existing client servicesResponsible for other tasks and projects as assigned by Client Services department leadership, as neededRole Requirements:Bachelor's Degree in Marketing, Communication or related discipline8+ years digital marketing experience in strategic planning, consumer insights, digital integration and client services, ideally in a digital or media agencyProven track record of delivering high customer satisfaction scoresExtensive CRM or Marketing Operations platform experience required (e.g., Salesforce, Shopify, Hubspot)Experience speaking to business-level metrics such as LTV:CAC, MER, etc.Campaign leadership skills for end-to-end campaign development including strategy, segmentation, targeting, etc. in a multi-channel environmentAbility to quickly build rapport and develop relationships with executive-level points of contactDesire to work in a role that functions as both a marketing consultant and a business consultant for clientsHighly dependable, self-starter, high energy, positive attitude with good organization, and time management skillsEntrepreneurial spirit with a passion for for problem-solving, continued learning, and personal developmentKey Performance Indicators (KPIs)ETCR or Expansion to Churn Ratio (as established quarterly)MRR Closed Service Expansion Retainer per Month (as established quarterly)8.8 Average Client NPSMost Important Things (MITs)Team Coaching and DevelopmentMarketing Strategy, Development and ExecutionClient Retention and Client Revenue GrowthPower Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page.