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Head of Marketing
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divh2Head Of Marketing/h2pLocation: CA - Westlake Village/ppAs the Head of Marketing, youll lead enterprise-wide marketing strategy and execution across all origination channels: Delegated Correspondent, Non-Delegated Correspondent, Consumer Direct, and Distributed Retail. As a key member of the leadership team, you will shape the companys brand, drive revenue growth, and expand market share by delivering innovative marketing strategies that support both B2B and B2C lending channels./pulliLead the companys marketing vision and strategy across all lending channels. Partner with business line leaders to deliver tailored marketing plans that fuel growth in Correspondent and Retail channels./liliElevate the companys brand through digital, content, PR, events, and partner marketing initiatives. Build and mentor a high-performing marketing team with a focus on innovation, accountability, and measurable results./liliLeverage technology and analytics tools and partners to maximize campaign performance and ROI. Oversee creation of sales enablement tools, borrower campaigns, and partner programs that drive origination volume./liliServe as a strategic advisor to the executive team on market trends, competitive positioning, and growth opportunities./liliLead and develop a team; responsible for hiring, coaching, performance management, training and development./li/ulpWhat youll need:/pulli12+ years of related experience./liliBachelors degree in related field required; Masters or MBA in related field preferred./liliPrevious leadership experience required./liliAdvanced to expert knowledge of residential mortgage industry in Correspondent or Retail Lending including sales, operations, capital markets and/or other residential mortgage products and services./liliAdvanced knowledge of applicable regulatory and legal compliance obligations, rules and regulations, industry standards and practices./liliExpert with leveraging Data, CRM Systems and Marketing automation to drive decisions./liliExpert with brand strategy, digital marketing, SEO, social media and integrated campaigns./liliExpert speaking and writing communication skills./liliOccasional travel required./li/ulpCompensation: Salary range for new hires is generally $159,745.00 - $197,331.00 for Westlake Village, CA. Salary amount is determined by specific job location. In addition, the role may be eligible for annual bonus/incentives earned and restricted stock./ppWe offer all the important things youd want like competitive salaries, an ownership stake in the company, medical and dental insurance, time off, a great 401k matching program, tuition assistance program, an employee volunteer program, and a wellness program. In addition, youll have the opportunity to bolster your business knowledge, learning the ins and outs of how successful companies operate and manage their finances, giving you invaluable hands-on experience to help grow your career/ppAmeriHome Mortgage is a Western Alliance Bank company. Western Alliance Bank is a wholly owned subsidiary of Western Alliance Bancorporation. Alliance Bank of Arizona, Alliance Association Bank, Bank of Nevada, Bridge Bank, First Independent Bank, and Torrey Pines Bank are divisions of Western Alliance Bank; Member FDIC./p/div
