Sector Marketing Lead

4 weeks ago


Chicago, United States HDR Full time

Sector Marketing Lead - IndustrialAt HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world? Each and every role throughout our organization makes a difference in our ability to change the world for the better. We are seeking a dedicated and dynamic marketer to join our Industrial Sector leadership team. In this role, you will play a pivotal part in driving strategic marketing initiatives to support our growth across the market sector. Collaborating closely with the market sector director and other sector leaders, you will develop targeted marketing strategies and materials, showcasing our achievements and capabilities with impactful collateral. You will also lead the development of initiatives that drive market expansion and thought leadership.The ideal candidate is someone who embodies the qualities of ownership, professionalism, leadership, responsiveness, adaptability, a passion for continuous improvement, with a deep appreciation for teamwork. If you take pride in your responsibilities, uphold the highest standards of professionalism, and inspire others through your leadership then this is the role for you.Primary Responsibilities Partner with marketing managers and marketing staff to lead the planning and development of marketing materials to bolster our services and market expansion in accordance with the market sector strategic plan and vision. Collaborate with RBG Communications to align activities and implement internal & external communications. Monitor booking information, active pursuits, and our opportunity pipeline, aligning with regional and market sector goals for coordination with the sector leadership team. Develop and support the execution of targeted marketing program strategies, goals, and actions in collaboration with regional and local managers, as needed. Partner with Business Development Leaders (BDLs) and marketing coordinators in local offices to create marketing and presentation materials and messaging of key wins, accomplishments, and important events for the sector. Collaborate with leadership, subject matter experts, and marketing team to craft content and supporting graphics that advance our thought leadership. Lead or assist in Power business development efforts, by working with the Business Development Director (BDD), BDLs and Client Managers to drive client development planning and pursuit capture planning for select priority clients as approved by the sector director. Assist sector leadership in the coordination and analysis of marketplace, client and project-specific research including in support of practice groups. Lead proposal and presentation processes for Key Sector Pursuits, adhering to marketing best practices, from design and writing to editing, layout, and production, while engaging appropriate technical and marketing resources to support these pursuits. Cultivate and manage relationships with key internal stakeholders across various businesses and geographies to leverage opportunities for emerging market and client needs. Assist with special regional assignments, including coordinating strategic and tactical plans to enhance market share. Help organize, plan, and actively participate in regularly scheduled leadership meetings, including coordinating presentations and leading specific discussions. Assist in organizing and developing internal communications or marketing updates, as required. Serve as core team member in managing and coordinating the sector annual planning process. Mentor and coach marketing staff relative to improving marketing processes, available tools, and best practices within the sector. Partner with sector director, business development leaders, practice leaders, business class leaders and conference champions for conference budgeting and planning. Actively participates in marketing meetings led by RBG marketing and communication leadership. Provides forward thinking concepts that assist in the continuous development of the marketing and communications programs. Manage sector marketing SharePoint site and content. Perform other duties as needed.Preferred QualificationsBachelor's degree in a related fieldAbility to travel 10%Ability and desire to travel and engage with others in-personRequired QualificationsA minimum of 5 years relevant industry experienceDemonstrated "self-starter" with a history of completing projects with limited oversightDeep knowledge of the A/E/C industry's standard approach to procurement of professional servicesExperience in sales and developing effective win strategiesExcellent written and verbal communication skillsProficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPointProficient in Adobe Creative Cloud applications, including InDesignDemonstrated experience in winning high-value contracts in the A/E/C industryDemonstrated experience in writing compelling content based on information from technical staffHDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve. As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.We provide a comprehensive benefits package that promotes employee ownership, employee health, performance, and success, which includes medical, dental, vision, short and long-term disability, life insurance, an employee assistance program, paid time away, parental leave, paid holidays, a retirement savings plan with employer match, employee referral bonus and tuition reimbursement. The expected compensation range for this position depends upon skills, experience, education and geographical location. Bellevue, WA: $97,944.00 - $139,920.00; Chicago, IL: $88,792.00 - $128,260.00; Denver, CO: $88,792.00 - $128,260.00; Minneapolis, MN: $85,701.00 - $122,430.00



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