Director of Content Marketing
2 weeks ago
Director Of Content Marketing & CreativeWe're hiring a Director of Content Marketing & Creative to build and scale the content and creative engine that powers CreatorIQ's brand across the full funnel. This role owns how and where CreatorIQ shows up organically across content, creative, and our podcast, blog, and social channels and is responsible for turning brand storytelling into a measurable growth lever that drives awareness, discovery, and consideration. This is a senior, hands-on leadership role with people management and broad cross-functional influence. You'll lead a centralized Content and Creative function, managing a high-performing team of brand marketers, and partner closely with Communications, Thought Leadership and Research & Insights, Revenue and Demand Marketing, Product Marketing, Field Marketing, and external agencies to deliver high-quality, distinctive brand content and creative that scales awareness and consideration.
In This Role, You'll Get To:Show Up Where (and How) Our Customers Are: Own the brand-led content strategy, core brand channels (podcast, blog, and social), and our emerging creator community to drive organic discovery, consideration, and influence across the customer journey. Experiment and Evolve: Pilot new formats, mediums, and distribution approaches, and build playbooks that turn successful experiments into repeatable, scalable motions. Turn Content Into a Growth Engine: Build a content engine that connects brand storytelling to business outcomes, improves GEO and LLM visibility, and supports demand generation by influencing the pipeline. Scale Content Through Optimization and Reuse: Build systems that prioritize content reuse and leverage, unlocking the full value of existing content libraries including years of podcast episodes, research reports, and long-form content and ensuring optimal distribution of both existing and new content.
Lead Creative Strategy for Major Moments: Own creative strategy and content planning for flagship campaigns, reports, events, and industry activations, ensuring high creative quality and brand distinction. Own And Socialize Brand Standards: Own voice, tone, brand guidelines, and content and creative review processes to ensure on-brand excellence and consistency at scale across teams and partners. Collaborate Cross-Functionally And With Leadership: Partner closely with senior leaders to tell CreatorIQ's most important stories, with customers and partners to develop co-marketing content, and align with Demand, Product Marketing, Communications, Sales, and Field Marketing to ensure narratives drive meaningful engagement and business impact. Lead And Develop The Team: Build and lead a multidisciplinary content and creative function, mentoring and empowering team members to grow and deliver their most creative and high-impact work, and enabling agency and contractor partners to deliver for the business.
Who You Are
And What You'll Need For This Position:812+ years of experience in content marketing, brand marketing, creative, or a related field.
Experience
managing and developing people across content and creative roles. Strong creative judgment, with the ability to evaluate and approve work across formats and channels. Proven experience building scalable content or creative systems, processes, and workflows.
Experience
owning and scaling brand channels such as podcasts, blogs, and social platforms. Strong understanding of SEO-adjacent, GEO, and LLM visibility strategies as they relate to content and brand presence.
Experience
using AI tools in content and creative workflows, including building repeatable systems (bonus points if you have experience with Asana).
Experience
partnering cross-functionally with Demand, Product Marketing, Communications, Field Marketing, Sales, and external agencies. Data-informed mindset with the ability to connect brand and content efforts to business outcomes (we use Hubspot, Salesforce, and Hockeystack, to name a few). Strong communication skills and a collaborative, proactive leadership style. Confidence can sometimes hold us back from applying for a job.
But we'll let you in on a secret: there's no such thing as a 'perfect' candidate. Have 50% of the criteria? Excited about this opportunity? Passionate about what we do at CreatorIQ?
Please apply CreatorIQ is a place where everyone can grow.
What you will
get from us:People: work with talented, collaborative, and friendly people who love what they do. Guidance: utilize our learning platform to fully get the training and tools you'll need to become successful here from your first day with us. Surprise meal stipends: work from home can't stop the enjoyment of someone else making a meal for youWork/life harmony: 15 days vacation, floating and set holidays, wellness allowance, and paid parental leave. Whole Health Package: medical, dental, vision, life, disability insurance, and more.
Savings: a 401k (USA) plan to help you plan ahead. Work from home stipend: to assist you in setting up a home office that works for you (or buy a new dog leash - your choice).
Who we are
CreatorIQ is the operating system for creator-led growth. Trusted by more than 1,300 global brands and agenciesincluding Burson, Delta Air Lines, Google, LVMH, Nestl, and SephoraCreatorIQ unifies creator marketing across paid, owned, earned, commerce, and community into one seamless, enterprise-grade ecosystem. With industry-leading intelligence infrastructure, rigorous compliance and security standards, and integrations with Meta, Snapchat, TikTok, YouTube, and more, CreatorIQ empowers brands and agencies to harness the creator economy as a strategic growth engine. CreatorIQ is a global company headquartered in Los Angeles with offices in Austin, New York, San Francisco, London, Manila, and Warsaw.
At CreatorIQ, we believe that diversity is the key to unlocking our full potential. We are committed to fostering an inclusive, equitable, and empowering work environment where everyone can thrive, regardless of race, ethnicity, gender, sexual orientation, age, religion, disability, or any other characteristic that makes us unique. By embracing our core values of being intentional, pursuing excellence every day, embracing the journey together, being a good human, and staying focused on what's important, we create an atmosphere that promotes collaboration and growth. Join us to celebrate differences, innovate together, and be a part of a business that is disrupting the marketing industry.
Compensation, benefits, and beyond:We understand that a comprehensive benefits package plays a significant role in your overall compensation. To gain more insight into the various components of our total compensation, we invite you to review our benefits and perks.
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