Sales Marketer
3 weeks ago
Sales MarketerLMI is seeking a Sales Marketer to partner across the Marketing team, Sales Engineering team in the CTO, and customer-facing account teams to develop and deliver polished, consistent, and effective sales support materials. This role will balance quick-turn, opportunity-driven requests with the creation of repeatable playbooks, templates, and processes that strengthen LMI's platform sales and business development efforts.The ideal candidate has experience in marketing, plus sales enablement or business development, with a strong ability to translate technical inputs into compelling messaging, stories, and sales materials. They should be highly organized, skilled in writing and visual communication, and comfortable managing multiple deliverables in a fast-paced environment. They should be prepared to take ownership of project trajectories and deadlines, execute much of the work themselves, and manage many moving pieces at onceincluding balancing priorities and multiple stakeholdersrequiring agility, adaptability, and a solutions-oriented mindset.ResponsibilitiesCreate and maintain a library of foundational sales support materials that can be tailored for opportunities, including: PowerPoint presentations, messaging and copy (pursuit-specific talking points, value props, customer language), video assets, leave-behind collateral (placemats, brochures, slicksheets), digital meeting resources (virtual briefing decks, interactive materials)Customize and deliver opportunity-specific materials for Sales Engineers and Product Owners with a 13 day turnaround.Ensure all outputs are consistent with the LMI brand and tailored to customer needs.Develop repeatable playbooks, templates, and checklists for producing sales support materials efficiently.Manage and maintain avenues of communication with trusted vendors and contractors for design, print, video, and production support, delivered on-time, within budgets, and in fulfillment of requirements with high quality.Partner with teammates through the Marketing team to ensure alignment with positioning, campaigns, and comms plans.Work closely with Sales Engineers, Product Owners, and market stakeholders to capture technical inputs and turn them into audience-ready materials.Coordinate across Marketing, the Growth organization, and technical teams to ensure all sales materials meet requirements and deadlines.Track and report on production metrics, usage of materials, and stakeholder satisfaction.Monitor effectiveness of sales support materials in driving platform sales & opportunity success.Use feedback and data to improve templates, messaging, and processes over time.QualificationsExperience in marketing, as well as sales enablement or business development.Strong understanding of commercial sales and federal contracting, BD processes, and pursuit cycles.Excellent writing and editing skills; able to craft messaging that is clear, persuasive, and tailored to federal audiences.Proven ability to communicate complex technical subjects to non-technical audiences in a compelling manner.Proven ability to operate independently by identifying a course of action and driving a project end-to-end, from understanding requirements, to shaping strategy and executing deliverables.Proficiency with PowerPoint (required); experience with Adobe Creative Suite, Canva, or video editing tools a plus.Highly organized and detail-oriented, with strong project management skills.Comfortable balancing quick-turn requests with longer-term process-building.Strong communication and stakeholder engagement skills; ability to work across technical, business, and creative teams.Experience working with vendors and production partners for print, video, and design.
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