Product Marketing Coordinator

2 weeks ago

City of Industry, United States GIGABYTE USA Full time

Our growing company is looking to hire 2 Product Marketing Coordinators to manage our ever-developing product suite:

Position 1: Handles Motherboards, Graphics cards, and other PC components

Position 2: Handles Laptops and Monitors

The Product Marketing Coordinator is responsible for a wide range of tasks related to developing and executing go-to-market strategies for GIGABYTE/AORUS products, such as creating media coverage, curating content, conducting market research, and troubleshooting technical issues. This is a highly collaborative role that requires constant communication with others on the marketing team, product designers, sales teams, product managers, and external partners. An ideal candidate can leverage their technical knowledge and align those ideas to the marketing team’s strategies to grow brand awareness, product relevance, and drive sales outs on the products. Interest in PC DIY and advanced knowledge on PC components is preferred for position 1. Interest in consumer electronics and advanced knowledge on laptops and peripherals is preferred for position 2.

Job Responsibilities:

  • For Position 1 only: Work with regional product managers and sales teams to develop and manage to-go market strategies that improves run rate on motherboards, graphics cards, and other PC components.
  • For Position 2 only: Work with regional product managers and sales teams to develop and manage to-go market strategies that improves run rate on laptops and monitors.
  • Increase brand relevance and favorability through implementation of PR and advertising campaigns that publish and maintain healthy product exposure.
  • Work with product managers and engineering teams to troubleshoot technical questions from media or channel partners.
  • Conduct research on industry market trends and analysis on competitive performance benchmarking.
  • Coordinate with social media and production teams to curate content on technical accuracy and proper product messaging.
  • Facilitate media, customer, and internal product training on messaging and roadmap. Light work travel is expected.
  • Localize and distribute press releases and product launch communications with media partners and other communities.
  • Create and maintain product marketing collateral, including brochures, data sheets, and presentations.
  • Assist in product seeding and maintain marketing sample inventory.

Job Requirements:

  • 1-3 years of relevant working experience
  • Advanced knowledge of consumer PC components/Notebooks
  • Bachelor’s degree in a relevant field preferred
  • Great organization skills and ability to manage different deadlines
  • Thrives in a team-oriented and fast-paced environment
  • Must be authorized to work in the United States
  • Must be able to commute and work on-site daily

About Us

Gigabyte is an international manufacturer and distributor of computer hardware products including motherboards, graphic cards, laptops, PC desktops, and more. We are actively looking for individuals to be a part of an organization committed to offering passionate fans with innovative technology.

We offer an exceptional benefits package as part of our total compensation plan, such as:

  • Medical Insurance (100% of employee monthly premium covered by company)
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • 401(k) Retirement Plan
  • Paid Holidays (including all of Christmas through New Year's off)
  • Paid Vacation Days
  • Paid Time Off / Sick Days

If you believe that you are a qualified candidate for this position, please apply and e-mail us your resume

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