Director, Internal Medicine Marketing
6 days ago
Role DescriptionPosition OverviewThe Director, Internal Medicine Marketing is a visionary leader responsible for shaping and executing the U.S. marketing strategy for both new and established products within the Internal Medicine therapeutic area, including Renal, Oncology, and Anesthesia & Sedation for canine and feline patients. Success in this role hinges on the ability to think strategically, anticipating market trends, identifying growth opportunities, and proactively navigating competitive landscapes. The Director will manage a direct report and hold full P&L accountability for the portfolio, driving innovation and sustainable growth in alignment with Zoetis' core values.Key ResponsibilitiesStrategic Leadership:Develop and execute forward-looking marketing strategies for Internal Medicine, leveraging market insights and data to anticipate future business needs and opportunities.Deliver robust 3-year strategic and financial operating plans, ensuring all initiatives are grounded in sound strategic rationale and aligned with company objectives.Lead the operating plan process, integrating brand, therapeutic, and regional perspectives with a focus on long-term success.Utilize advanced forecasting techniques to project market trends, market opportunities, product demand, and financial outcomes, informing strategic decisions and resource allocation.Market Insight & Competitive Analysis:Conduct ongoing market analysis to identify emerging trends, competitive threats, and evolving customer needs.Translate insights into actionable strategies that differentiate Zoetis in the market and position the portfolio for sustained growth.Team Development & Collaboration:Manage, coach, and inspire a high-performing marketing team, fostering a culture of strategic thinking and continuous improvement.Play a pivotal role in cross-functional initiatives with Sales, Retail, Distribution, Market Research, Business Analytics, Digital Marketing, Finance, and Medical Affairs, ensuring strategic alignment across all functions.Portfolio & Lifecycle Management:Oversee P&L, ensuring brand revenues, profit margins, and expenses meet company and divisional targets through strategically prioritized investments.Lead commercial lifecycle planning efforts, partnering with Medical Affairs to optimize brand longevity and maximize portfolio value through strategic data and formulation enhancements.Collaborate with Business Development and Global Portfolio Management to support new product acquisitions and line extensions, ensuring strategic fit and market potential.Commercialization & Channel Strategy:Drive cohesive commercialization strategies across all channels, ensuring each initiative is strategically designed to maximize reach, impact, and customer engagement.Ensure business strategy and execution are fully aligned at the customer level, adapting approaches based on strategic market segmentation and analysis.Senior Stakeholder Engagement:Prepare and present therapeutic area reviews and business updates to senior management, providing strategic recommendations and clear rationales for proposed initiatives.Foster collaboration with other therapeutic area teams to maximize cross-portfolio opportunities and functional excellence, guided by strategic priorities.Qualifications & ExperienceBS/BA required; MBA strongly preferred.15+ years of progressive experience in marketing, with a proven track record of developing and executing successful, strategy-driven brand and portfolio initiatives.Exceptional strategic thinking and financial acumen, with demonstrated ability to analyze complex market dynamics, anticipate future challenges, and formulate effective solutions.Extensive experience leading cross-functional teams and executing complex projects in dynamic environments, consistently applying strategic frameworks and methodologies.Outstanding analytical, problem-solving, and decision-making skills, with a keen ability to synthesize data into actionable strategies.Superior communication, negotiation, and interpersonal abilities, with the capacity to articulate strategic vision and influence stakeholders at all levels.Deep expertise in marketing disciplines: brand management, market research, communications strategy, customer insights, pricing, and marketing material development.Proficiency in MS Office and ability to quickly learn proprietary systems.Demonstrated ability to exercise sound judgment, make strategic decisions, and drive business outcomes through thoughtful planning and execution.Location & TravelOccasional travel is required for industry conferences, professional meetings, and collaboration with key stakeholders.The US base salary range for this full-time position is $195,000-$245,000 Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the base pay target range for new hire salaries for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. This position is also eligible for short-term incentive compensationThis position is also eligible for long-term incentivesIn addition to compensation, Zoetis offers a comprehensive benefits package that supports the physical, emotional and financial wellbeing of our colleagues and their families includinghealthcare and insurance benefits beginning on day one, a 401K plan with a match and profit-sharing contribution from Zoetis, and 4 weeks of vacation. Visit zoetisbenefits.com to learn more.Full timeRegularColleagueAny unsolicited resumes sent to Zoetis from a third party, such as an Agency recruiter, including unsolicited resumes sent to a Zoetis mailing address, fax machine or email address, directly to Zoetis employees, or to Zoetis resume database will be considered Zoetis property. Zoetis will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.Zoetis will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor but does not have the appropriate approvals to be engaged on a search.Zoetis is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. We offer reasonable accommodations as an alternative if requested by an individual with a disability. Please contact Zoetis Colleague Services at zoetiscolleagueservices@zoetis.com to request an accommodation. Zoetis also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must possess or obtain authorization to work in the US for Zoetis. Zoetis retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of qualified US workers. Individuals requiring sponsorship must disclose this fact. Please note that Zoetis seeks information related to job applications from candidates for jobs in the U.S. solely via the following: (1) our company website at www.Zoetis.com/careers site, or (2) via email to/from addresses using only the Zoetis domain of "@zoetis.com". In addition, Zoetis does not use Google Hangout for any recruitment related activities. Any solicitation or request for information related to job applications with Zoetis via any other means and/or utilizing email addresses with any other domain should be disregarded. In addition, Zoetis will never ask candidates to make any type of personal financial investment related to gaining employment with Zoetis.
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Director, Internal Medicine Marketing
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