Data Scientist
4 weeks ago
Data Scientist (Statistical Research), Marketing Insights and Analytics Responsibilities About the Team The Marketing Data Science team, part of Marketing Insights & Analytics, is a key partner to Global Brand & Communications and Global Marketing. We combine technical expertise with business strategy to deliver data science solutions that enhance marketing efficiency and impact. About the Role You will be part of a team responsible for marketing revenue modeling, campaign measurement, and deep-dive analyses to identify market opportunities. Our focus is on building, expanding, and automating data science capabilities to influence budget allocation and shape TikToks marketing strategy at scale. Responsibilities Lead Marketing Mix Modeling (MMM) execution and adoption, ensuring methodological rigor and translating outputs into actionable insights. Communicate methodologies across data science teams, highlighting model strengths and limitations. Advocate for MMMs role in budget decisions and campaign optimization. Review vendor-led research for methodological rigor, experimental design, and validity of findings. Expand marketing data science capabilities, including: Incrementality Measurement: Develop methodologies to assess marketing impact beyond A/B testing. Budget Optimization: Use MMM and experimental insights to guide media investment and marketing spend. Forecasting & Market Dynamics: Build predictive models for scenario planning and strategic investments. Influence cross-functional stakeholders to align on data-driven marketing strategies. Advance causal inference methods in marketing measurement, including behavior and conversion lift studies (A/B testing with CUPED & DiD). Conduct meta-analyses to evaluate holistic A/B testing impacts and inform strategies. Improve automation and reporting by maintaining data pipelines, dashboards, and self-serve tools to streamline analytics. Qualifications Minimum Qualifications Master's degree in Statistics, Mathematics, Computer Science, Engineering, Economics, or related field. 5+ years in data science roles within business strategy, marketing, finance, engineering, or analytics. Strong SQL and Python or R skills for data querying, manipulation, and advanced analysis. Experience with experimental design, A/B testing, and causal inference techniques. Ability to communicate complex insights to diverse audiences. Proven project leadership and stakeholder management skills. Preferred Qualifications Ph.D. in a quantitative discipline. Expertise in Marketing Mix Modeling, causal inference (DiD, Synthetic Control, IV), and advanced experimental design (CUPED, meta-analysis, Bayesian methods). Experience with geo-testing, creative testing, and incrementality experiments. Ability to collaborate across marketing, product, engineering, and operations teams to translate statistical insights into business strategies. #J-18808-Ljbffr
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Data Scientist
4 weeks ago
Los Angeles, CA, United States (EDO) Entertainment Data Oracle, Inc. Full timeEDO is the TV outcomes company — a leading platform measuring Convergent TV advertising. Combining real-time engagement signals with world-class decision science, EDO maximizes creative and media performance for modern marketers at leading brands, TV networks, entertainment studios, and ad agencies. EDO’s investment-grade data align advertising...
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Data Scientist
3 weeks ago
Los Angeles, United States RAPP Full timeRAPP Los Angeles is looking for a Data Scientist to join our award-winning Marketing Sciences team. WHO WE ARE: We are RAPP - world leaders in activating growth with precision and empathy at scale. As aglobal, next-generation precision marketing agencywe leveragedata, creativity, technology, and empathyto foster client growth.We champion individuality in the...
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Data Scientist
1 week ago
Los Angeles, California, United States Cognizant Full time $70,000 - $109,000 per yearAbout UsCognizant is one of the world's leading professional services companies, transforming clients' business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant (a member of the...
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Data Scientist
2 weeks ago
Los Angeles, United States RAPP Full timeRAPP Los Angeles is looking for a Data Scientist to join our award-winning Marketing Sciences team. WHO WE ARE: We are RAPP - world leaders in activating growth with precision and empathy at scale. As aglobal, next-generation precision marketing agencywe leveragedata, creativity, technology, and empathyto foster client growth.We champion individuality in the...
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Data Scientist
2 weeks ago
Los Angeles, CA, United States RAPP Full timeRAPP Los Angeles is looking for a Data Scientist to join our award-winning Marketing Sciences team.WHO WE ARE: We are RAPP - world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in...
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Data Scientist
2 weeks ago
Los Angeles, CA, United States RAPP Full timeRAPP Los Angeles is looking for a Data Scientist to join our award-winning Marketing Sciences team.WHO WE ARE: We are RAPP - world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in...
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Data Scientist
3 days ago
Los Angeles, CA, United States RAPP Full timeRAPP Los Angeles is looking for a Data Scientist to join our award-winning Marketing Sciences team.WHO WE ARE: We are RAPP - world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in...
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Data Scientist
5 days ago
Los Angeles, California, United States Creospan Inc. Full timeJob Title:Data Scientist IVLocation:Remote – USDuration:12 Months ContractMust-Have SkillsStrong programming skills in Python and/or R .Deep understanding of statistics, machine learning, and data modeling .Proven experience working with large, high-dimensional datasets .Experience as a Marketing Data Scientist with solid knowledge of ...
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DATA SCIENTIST
4 weeks ago
Los Angeles, United States The County of Los Angeles Full timeDATA SCIENTIST Print () Apply DATA SCIENTIST Salary $113,103.36 - $152,409.84 Annually Location Los Angeles County, CA Job Type Full time Job Number PH1763B Department PUBLIC HEALTH Opening Date 02/27/2025 Description Benefits Questions Position/Program Information THIS ANNOUNCEMENT IS BEING REPOSTED TO REOPEN THE FILING PERIOD TO ALLOW ADDITIONAL...
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Data Scientists
3 weeks ago
Los Angeles, United States Sepal Full timeAbout the Project: Sepal is conducting a research study to understand work excellence among data scientistss to establish professional benchmarks. Selected participants will share their professional background, design field-specific screening questions, and document substantial work projects as case studies. Sample of Reported Job Titles: Data Scientist,...
