Brand Marketing Director

Responsive recruiter The OpportunityDaisy is the first national smart space installation and services company. We create seamlessly connected homes and offices, bringing more joy into the lives of our clients. We are seeking an experienced, dynamic, creative yet analytical, Brand Marketing Director to elevate our brand awareness, connect with our key target audiences and solidify our position as the industry leader, driving the next phase of our growth nationwide. Are you passionate about shaping the voice and presence of a rapid growth smart home industry trailblazer? Reporting directly to the CEO, this role offers an exciting opportunity to lead, innovate and continue the momentum of building a luxury brand. You will craft strategies that amplify awareness and deepen understanding of our innovative services among key audiences, build a dynamic marketing engine, and champion internal brand alignment.Responsibilities Collaborate with leadership, vendors, and stakeholders to increase awareness of Daisy among clients and trade partner audiencesWork with our brand agency to execute a comprehensive marketing strategy that solidified Daisy's industry leadership roleOversee small team supporting local marketing and trade partnership strategies for both owned and franchise branchesCollaborate on PR strategy, driving key national and local media coverage, thought leadership, speaking opportunities and moreLead social media strategy to maximize engagement on platforms like Instagram, Pinterest and LinkedIn, managing a consistent and compelling content calendarEnsure the corporate website is optimized for engagement with our target demographic and key partners, for UX, content/messaging, SEO, performance, and brand consistencyManage a talented marketing team and oversee vendor relationships including agencies and freelancersAlign messaging and activities with the brand strategy by working with field marketing, sales, partnerships and communications teamsFoster a culture of inspiration and creativity (we have a big vision) paired with data-driven measurement to show the impact of branding and content activities. Hold yourself highly accountable to supporting our branches' successCollaborate with team to measure brand metrics and reporting on the success of brand and content initiativesSkills & Requirements 10+ years of expertise in branding, with a track record of strategic ownership and increasing responsibilityBachelor's degree or equivalent experience in marketing, communications, journalism, design, or a related field requiredPast experience in luxury or hospitalityCreative thinker and storyteller who excels at simplifying complex concepts into clear, compelling messagesProven leader with experience mentoring and encouraging creative teams to deliver their best workSkilled in managing vendor relationships to enhance impact and ROI while fostering trust with internal and external customersHighly organized, efficient, and skilled in managing multiple prioritiesOutstanding communicator with persuasive written and verbal skills, capable of inspiring executives, peers, and teams to actDeep knowledge of content marketing, PR, social media, SEO, and branding trends, with a commitment to staying ahead of industry changesWilling to travel at least 20% nationally for team meetings, conferences, and local branch visits Compensation & Benefits: Competitive salary and bonus structureMedical, Vision, and Dental Insurance 401K Two weeks of paid time off Remote flexibility Company Purpose/Mission: Our Mission - To enhance the human experience through smart spaces.Our Vision - To be the most beloved brand in technology services Company Values: Delight - We seek to go beyond satisfaction, consistently bringing magical experiences and fulfillment to those we serve. Accountability - We are responsible, transparent, and committed to delivering on our promises. Innovation - We consistently offer creative solutions to meet & exceed the evolving needs of our clients, franchisees, and each other.Service - We have an unwavering commitment to serve our clients, franchisees, and each other to build enduring partnerships.You - We put relationships first. Whether you are a client, franchisee, trade partner, or our newest team member, we value you, your unique background, experience, and perspective.Additional Information: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Please note: At this time, we are unable to sponsor work visas or consider candidates who require visa sponsorship now or in the future. We have become aware of fraudulent job offers being made under Daisy's name. These offers include sending funds to applicants as part of a fake onboarding process. Please be advised: Daisy does not send money, ask for payment, or request financial info during hiring. All legitimate job postings are listed . If you receive a suspicious offer, This is a remote position.Join the Team that's Simplifying Smart TechnologyDaisy is the first national brand to help people easily use and enjoy technology, fostering a sense of security, comfort, and happiness in their spaces. As we expand across the country, we're looking for passionate, driven, and innovative team members eager to contribute to our mission. While we have various open opportunities, we're always welcoming new Technicians The Daisy Difference for TechniciansWe empower our Technicians as critical thinkers who provide exceptional service to our valued clients every day. Whether you aspire to advance your technical mastery, expand your role to leadership, or even own a Daisy branch one day, we provide the training resources and support to help you get there. This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchise. All inquiries about employment at this franchise should be made directly to the franchise location, and not to Daisy Corporate.