Marketing Project Manager
3 weeks ago
Marketing Project ManagerThis role requires associates to be in-office 1 - 2 days per week, fostering collaboration and connectivity, while providing flexibility to support productivity and work-life balance. This approach combines structured office engagement with the autonomy of virtual work, promoting a dynamic and adaptable workplace. Alternate locations may be considered if candidates reside within a commuting distance from an office. Please note that per our policy on hybrid/virtual work, candidates not within a reasonable commuting distance from the posting location(s) will not be considered for employment, unless an accommodation is granted as required by law.The Marketing Project Manager will lead and manage strategic marketing initiatives that drive growth, engagement, and retention across Elevance Health's Medicare Eligible, Dual Eligible, and Medicaid Eligible populations. This role is responsible for delivering best-in-class project management to support the development and execution of multi-channel marketing campaigns that meet regulatory requirements and achieve business goals. The ideal candidate is a highly organized, detail-oriented project manager with experience managing complex marketing campaigns in highly regulated environments and collaborating with cross-functional teams to deliver impactful results.How You Will Make An ImpactLead end-to-end project management for Medicare, Dual Eligible, and Medicaid marketing campaignsfrom strategy and planning through execution and post-campaign evaluation.Develop and manage comprehensive project plans, timelines, and deliverables using Elevance Health's PM methodologies and tools (e.g., Workfront).Manage projects across multiple marketing channels (digital, email, web, social, direct mail, paid media, and print).Partner closely with marketing strategists, creative teams, compliance, legal, and product owners to ensure campaigns meet CMS and state regulatory requirements.Proactively identify, manage, and mitigate risks and issues using RAID logs and other project management tools.Coordinate cross-functional team efforts to deliver campaigns on time, within scope, and on budget.Facilitate project meetings, status updates, and stakeholder communications to ensure alignment across teams.Provide strategic counsel on campaign execution, operational efficiency, and process improvement.Ensure campaign deliverables adhere to brand, compliance, and quality standards across all member touchpoints.Serve as a mentor and subject matter expert for junior project managers and marketing partners.Track performance and support post-launch reviews to capture learnings and optimize future projects.Minimum RequirementsRequires a BA/BS degree and a minimum of 4 years of related experience; or any combination of education and experience, which would provide an equivalent background.Preferred Skills, Capabilities And Experiences:Experience managing Medicare Advantage, Dual Eligible, or Medicaid marketing campaigns strongly preferred.Demonstrated ability to manage multiple complex projects and cross-functional teams simultaneously.Strong understanding of CMS marketing guidelines and healthcare regulatory compliance.Proficient in project management systems such as Workfront, Smartsheet, or Asana.Excellent communication, collaboration, and stakeholder management skills.PMP or Agile certification preferred but not required.Strategic thinking and organizational agility.Excellent problem-solving and decision-making.Adaptability and resilience in a fast-paced, matrixed environment.Data-driven and results-oriented mindset.Commitment to Elevance Health's mission of improving lives and communities, and simplifying healthcare.Please be advised that Elevance Health only accepts resumes for compensation from agencies that have a signed agreement with Elevance Health. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Elevance Health.Elevance Health is a health company dedicated to improving lives and communities and making healthcare simpler. We are a Fortune 25 company with a longstanding history in the healthcare industry, looking for leaders at all levels of the organization who are passionate about making an impact on our members and the communities we serve.At Elevance Health, we are creating a culture that is designed to advance our strategy but will also lead to personal and professional growth for our associates. Our values and behaviors are the root of our culture. They are how we achieve our strategy, power our business outcomes and drive our shared success - for our consumers, our associates, our communities and our business.We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.Elevance Health operates in a Hybrid Workforce Strategy. Unless specified as primarily virtual by the hiring manager, associates are required to work at an Elevance Health location at least once per week, and potentially several times per week. Specific requirements and expectations for time onsite will be discussed as part of the hiring process.The health of our associates and communities is a top priority for Elevance Health. We require all new candidates in certain patient/member-facing roles to become vaccinated against COVID-19 and Influenza. If you are not vaccinated, your offer will be rescinded unless you provide an acceptable explanation. Elevance Health will also follow all relevant federal, state and local laws.Elevance Health is an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to age, citizenship status, color, creed, disability, ethnicity, genetic information, gender (including gender identity and gender expression), marital status, national origin, race, religion, sex, sexual orientation, veteran status or any other status or condition protected by applicable federal, state, or local laws. Applicants who require accommodation to participate in the job application process may contact elevancehealthjobssupport@elevancehealth.com for assistance.Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws, including, but not limited to, the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act.
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