Analyst, Retail Media

2 weeks ago

Minneapolis, United States Haworth Marketing + Media Full time

Step into Haworth, where marketing isn't just a job, it's our passion, and paid media is our playground. The "+" in Haworth Marketing + Media symbolizes our unique blend of media expertise and marketing ingenuity. We're a marketing-led, creative-driven, digital-first modern media agency with a 54-year history of integrity at our core.


Headquartered in Minneapolis with a nationwide network of remote workers, Haworth fosters a dynamic, inclusive environment where individuality thrives. Our casual atmosphere and hybrid work model is filled with thinkers, doers, and overachievers who challenge norms and deliver exceptional client work.


Join us in shaping businesses and leveraging our suite of services to create impactful growth strategies together. Embrace the Haworth experience and be part of something extraordinary.


ANALYST, RETAIL MEDIA


The Retail Media Analyst is responsible for creating timely, accurate and actionable reporting that will inform the Retail Media team on optimization, campaign stewardship, and media partner management. Additionally, this individual will be responsible for all aspects of campaign activation including assisting in platform activations, management, pacing, analysis and reporting. This role will learn how to be an effective member of a client team.


RESPONSIBILITIES

  • Analyze and populate client reports and updates
  • Support Retail Media Planners in the campaign setup and optimization
  • Support Retail Media team by creating platform-specific analysis to aid in recommendations and negotiations
  • Assist in executing analytics set up for Haworth clients including conversion, event tracking and on-site KPIs across site analytics and tag management solutions


REQUIREMENTS

  • This is an entry level role requiring a college degree in statistics, applied mathematics, economics, data science, marketing, advertising and/or communications
  • An interest in discovering how data can be used to answer questions and solve problems
  • Haworth values qualities such as accountability, intellectual curiosity, flexibility
  • Demonstrate sharp, critical thinking and effective problem-solving skills
  • Ability to work within a team, prioritizing and organizing multiple assignments
  • Extremely detail-oriented, with clear and proven organizational skills
  • Excellent verbal and written communication skills
  • Proficiency with MS Excel, Word and PowerPoint
  • Familiarity with retail media platforms like Instacart, Walmart Connect, Roundel, Home Depot a plus
  • Familiarity with media planning/buying systems (Skai, Search Ads) 360 or media platforms (e.g. DSPs, social or search activation platforms) a plus
  • Minneapolis area preferred



Competitive compensation and casual, team-oriented working environment. Qualified applicants please forward your resume and salary requirements to: hr@haworthmedia.com

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