Media Coordinator
4 weeks ago
ProMedia, a leading Direct Response advertising agency in Miami, FL, is seeking a motivated individual interested in building and developing a career in Media Buying.
About Us:
At ProMedia, we specialize in comprehensive Direct Response solutions. Our team thrives on collaboration, innovation, and a commitment to excellence. As a Media Coordinator, you'll play a crucial role in supporting our Media Buying Team's efforts.
Role Overview:
As a Media Coordinator, you will be instrumental in various aspects of our Media department, supporting Media Buyers with planning, analysis, tracking and optimization of campaigns. The role does not work with social media, content creation or public relations functions.
Key Responsibilities:
- Perform data entry of weekly logs and generate reports.
- Liaise with national cable networks and TV station representatives to gather data on active client/campaign airings.
- Maintain campaign data and results using our proprietary tracking system for daily reporting.
- Monitor client budgets and adapt orders to accommodate station changes.
- Analyze pre and post logs to ensure airing accuracy aligned with client criteria.
- Measure campaign results and profitability, reporting outcomes to meet client goals.
- Facilitate internal and external communication with team members, network representatives, and executive management.
- Collaborate with senior buyers to execute campaigns efficiently.
- Support Media Buyers & Client Service Account Executives in day-to-day tasks and special projects.
Qualifications:
- Bachelor’s degree from an accredited college or university required.
- 1-3 years of experience in advertising, agency, or related fields
- Strong analytical skills and attention to detail.
- Excellent organizational and communication abilities.
- Proven track record of meeting deadlines and managing priorities.
- Proficiency in MS Word and Outlook required.
- High proficiency in MS Excel is essential.
- Authorized to work lawfully in the United States.
- Located in South Florida for hybrid work schedule (3 days in office, 2 days remote).
Benefits:
We offer a competitive benefits package, including health, dental, and vision insurance, 401k with company match, unlimited PTO, daily meal program, and more.
Join Our Team:
- At ProMedia, we believe in nurturing talent, promoting from within and fostering career growth. This role serves as an excellent stepping stone into the field of media buying and planning.
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